REDS

Paper

#AC4031

RGB 172, 64, 49 · HSL 7°, 56%, 43% · CMYK 0, 63, 72, 33

Paper is #AC4031 in HEX — rgb(172, 64, 49), hsl(7°, 56%, 43%), cmyk(0%, 63%, 72%, 33%).

Paper pulls into the rich end of the reds spectrum — HSL 7°, 56%, 43%. The balanced saturation makes it confident without overpowering, and the hue reads warm. In interior projects it shines on feature walls, dining rooms, hallways — anywhere you want energy. Reads best alongside cream walls, oak furniture, brass, soft black trim.

Color Codes

HEX#AC4031

RGB172, 64, 49

HSL7°, 56%, 43%

HSV7°, 72%, 67%

CMYK0, 63, 72, 33

Decimal11288625

CSS RGBrgb(172, 64, 49)

CSS HSLhsl(7, 56%, 43%)

Paint Matches — this color across 16 brands

Benjamin Moore

Paper CSP-1150

Exact match

Dulux

Red Terra S06H9

ΔE 2.4 · #AD4430

Behr

Colorful Leaves M190-7

ΔE 3.5 · #A64033

Sherwin-Williams

Habanero Chile SW7589

ΔE 4.5 · #B8473D

Vista Paint

High Society K-1215

ΔE 4.7 · #AA4832

Dunn-Edwards

Glitzy Red DEA153

ΔE 5 · #AF413B

PPG

Rum Punch 1190-7

ΔE 5.3 · #AA423A

Colorhouse

Petal .06 Petal-06

ΔE 5.9 · #BA4133

Kilz

Fahrenheit LH180

ΔE 6 · #9D3A2F

Dutch Boy

Cottage Red VS-9771

ΔE 6.4 · #9B3821

Hallman-Lindsay

Sweet Baby Rose 1067

ΔE 6.8 · #C24F40

Kobra

Red 15

ΔE 6.9 · #BD413A

RAL

Pearl Pink 3033

ΔE 7 · #B44C43

Valspar

Lovely Love Song 2009-4

ΔE 7.9 · #C34B44

IKEA

IKEA130 130

ΔE 8.6 · #9B2C2C

Farrow & Ball

Blazer 212

ΔE 9 · #B64F48

Light Reflectance & Undertone

Light Reflectance Value (LRV)

13/100

Dark

0 · DarkLight · 100

Soaks up light and feels moody and intimate. Great for studies, dining rooms and accent walls; pair with ample lighting.

Undertone

TemperatureWarm MasstoneRed UndertonePink

Reads as a warm red with a pink undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#AC4031

#309DAB

Analogous

#AB305F

#AC4031

#AB7C30

Triadic

#AC4031

#30AB3F

#3F30AB

Split-Complementary

#AC4031

#30AB7C

#305FAB

Tetradic

#AC4031

#5FAB30

#309DAB

#7C30AB

Monochromatic

#34130F

#6F291F

#AC4031

#D06658

#E19D94

Rectangle

#AC4031

#9DAB30

#309DAB

#3F30AB

Compound

#AC4031

#AB7C30

#309DAB

#305FAB

Variations

Lighter

#CC594A

#D1887E

#E0BDB8

Darker

#8B3024

#612017

#3A120C

Saturation

#80605B

#AB3F30

#C32C18

Interior Use

Best Rooms

dining rooms, hallways, feature walls

Best Uses

accent walls, doors, statement furniture

Pairs With

cream walls, oak furniture, brass, soft black trim

Accessibility (WCAG)

vs White

5.95:1

vs Black

3.53:1

AA Large

Deuteranopia

#AC4031

#7E732B

Original → Simulated

Protanopia

#AC4031

#5E5E33

Original → Simulated

Tritanopia

#AC4031

#AA424C

Original → Simulated

Color Psychology

Bold · Energetic

Paper carries the unmistakable charge of red — it raises pulse and appetite, draws the eye first in any room, and refuses to recede. Use it where you want presence: dining rooms that should feel social, hallways that need a focal point, front doors that announce arrival.

SymbolismPassion, urgency, vitality

PersonalityConfident, expressive, daring

energyappetitefocalsocialwarmthstatement

How it looks under different light

#C05D40

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#AC4031

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#AE6264

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#EDE9E9

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#317F8A

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #AC4031;

CSS — background

background-color: #AC4031;

CSS Variable

--color-paper: #AC4031;

Tailwind v3 — config

colors: { 'paper': '#AC4031' }

Tailwind — arbitrary

bg-[#AC4031] text-[#AC4031]

SCSS

$paper: #AC4031;

Similar Colors

Paper Lantern

#AB3F30 · ΔE 0.4

Smoldering Red

#A33A2D · ΔE 3.0

Shy Cherry

#AE4138 · ΔE 3.4

Dragons Blood

#AB4830 · ΔE 4.9

Deep Rose

#A0372F · ΔE 5.2

Cornwallis Red

#BD4638 · ΔE 5.7

Merlot Red

#9D3D2D · ΔE 5.7

Sangria

#A54337 · ΔE 5.8

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #AC4031?

#AC4031 is Paper, a mid-tone red with a warm undertone.

Is #AC4031 warm or cool?

Paper reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Paper?

Paper works well in dining rooms, hallways, feature walls. Designers typically use it for accent walls, doors, statement furniture.

What colors pair well with Paper?

Paper pairs naturally with cream walls, oak furniture, brass, soft black trim. Its complementary color is also a strong contrast option for accents.

Where can I download Paper?

You can download Paper on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Paper?

The hex code is #AC4031. In RGB it's 172, 64, 49, and in HSL it's 7°, 56%, 43%.

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