REDS

Red

#BD413A

RGB 189, 65, 58 · HSL 3°, 53%, 48% · CMYK 0, 66, 69, 26

Red is #BD413A in HEX — rgb(189, 65, 58), hsl(3°, 53%, 48%), cmyk(0%, 66%, 69%, 26%).

Red pulls into the mid-tone end of the reds spectrum — HSL 3°, 53%, 48%. The balanced saturation makes it confident without overpowering, and the hue reads warm. In interior projects it shines on feature walls, dining rooms, hallways — anywhere you want energy. Reads best alongside cream walls, oak furniture, brass, soft black trim.

Color Codes

HEX#BD413A

RGB189, 65, 58

HSL3°, 53%, 48%

HSV3°, 69%, 74%

CMYK0, 66, 69, 26

Decimal12403002

CSS RGBrgb(189, 65, 58)

CSS HSLhsl(3, 53%, 48%)

Paint Matches — this color across 16 brands

Vista Paint

Chuckles C-1088

Exact match

Kobra

Red 15

Exact match

Hallman-Lindsay

Chuckles 1089

ΔE 0.9 · #BF413A

Dulux

Spicy Beans SB7E3

ΔE 2.2 · #BA4338

Benjamin Moore

Ravishing 2008-10

ΔE 3.3 · #BE4739

Colorhouse

Petal .06 Petal-06

ΔE 3.5 · #BA4133

Valspar

Lovely Love Song 2009-4

ΔE 4 · #C34B44

Behr

Edgy Red UL110-7

ΔE 4.1 · #B9383A

Sherwin-Williams

Habanero Chile SW7589

ΔE 4.6 · #B8473D

Dunn-Edwards

Red Contrast DEA106

ΔE 5.1 · #B33234

Kilz

Atomic Red LH170

ΔE 5.4 · #B83236

PPG

Burnt Red 1188-7 · 17-13

ΔE 7.2 · #C6494C

Dutch Boy

Terracotta VS-9228

ΔE 8.4 · #B53B26

RAL

Pearl Pink 3033

ΔE 9.2 · #B44C43

Farrow & Ball

Blazer 212

ΔE 10.6 · #B64F48

IKEA

IKEA130 130

ΔE 11.2 · #9B2C2C

Light Reflectance & Undertone

Light Reflectance Value (LRV)

15/100

Dark

0 · DarkLight · 100

Soaks up light and feels moody and intimate. Great for studies, dining rooms and accent walls; pair with ample lighting.

Undertone

TemperatureWarm MasstoneRed UndertonePink

Reads as a warm red with a pink undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#BD413A

#3AB5BB

Analogous

#BB3A74

#BD413A

#BB813A

Triadic

#BD413A

#3ABB40

#403ABB

Split-Complementary

#BD413A

#3ABB81

#3A74BB

Tetradic

#BD413A

#74BB3A

#3AB5BB

#813ABB

Monochromatic

#461816

#812C28

#BD413A

#D3746F

#E5ACA9

Rectangle

#BD413A

#B5BB3A

#3AB5BB

#403ABB

Compound

#BD413A

#BB813A

#3AB5BB

#3A74BB

Variations

Lighter

#CD625D

#D38F8C

#E2C1BF

Darker

#98312B

#6B201C

#3F120F

Saturation

#8E6967

#BB403A

#D8261D

Interior Use

Best Rooms

dining rooms, hallways, feature walls

Best Uses

accent walls, doors, statement furniture

Pairs With

cream walls, oak furniture, brass, soft black trim

Accessibility (WCAG)

vs White

5.28:1

vs Black

3.98:1

AA Large

Deuteranopia

#BD413A

#897E34

Original → Simulated

Protanopia

#BD413A

#65653B

Original → Simulated

Tritanopia

#BD413A

#BB4550

Original → Simulated

Color Psychology

Bold · Energetic

Red carries the unmistakable charge of red — it raises pulse and appetite, draws the eye first in any room, and refuses to recede. Use it where you want presence: dining rooms that should feel social, hallways that need a focal point, front doors that announce arrival.

SymbolismPassion, urgency, vitality

PersonalityConfident, expressive, daring

energyappetitefocalsocialwarmthstatement

How it looks under different light

#CD5D47

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#BD413A

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#BA626B

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#EDE9E9

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#399297

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #BD413A;

CSS — background

background-color: #BD413A;

CSS Variable

--color-red: #BD413A;

Tailwind v3 — config

colors: { 'red': '#BD413A' }

Tailwind — arbitrary

bg-[#BD413A] text-[#BD413A]

SCSS

$red: #BD413A;

Similar Colors

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#BD4638 · ΔE 3.2

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#C33D3D · ΔE 3.9

Claret Rose

#C94F43 · ΔE 4.8

Geranium

#C14C45 · ΔE 4.9

Ryan Red

#CB4746 · ΔE 5.0

Million Dollar Red

#B5332C · ΔE 5.6

Shy Cherry

#AE4138 · ΔE 6.5

Poppy

#BD3A42 · ΔE 6.8

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #BD413A?

#BD413A is Red, a mid-tone red with a warm undertone.

Is #BD413A warm or cool?

Red reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Red?

Red works well in dining rooms, hallways, feature walls. Designers typically use it for accent walls, doors, statement furniture.

What colors pair well with Red?

Red pairs naturally with cream walls, oak furniture, brass, soft black trim. Its complementary color is also a strong contrast option for accents.

Where can I download Red?

You can download Red on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Red?

The hex code is #BD413A. In RGB it's 189, 65, 58, and in HSL it's 3°, 53%, 48%.

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