PURPLES

Joie De Vivre

#B984AE

RGB 185, 132, 174 · HSL 312°, 27%, 62% · CMYK 0, 29, 6, 27

Joie De Vivre is #B984AE in HEX — rgb(185, 132, 174), hsl(312°, 27%, 62%), cmyk(0%, 29%, 6%, 27%).

Joie De Vivre pulls into the light end of the purples spectrum — HSL 312°, 27%, 62%. The muted saturation makes it quiet but present, and the hue reads warm. In interior projects it shines on accent walls, dressing rooms, creative studios — for character without shouting. Reads best alongside warm whites, walnut, brass, deep velvet textiles.

Color Codes

HEX#B984AE

RGB185, 132, 174

HSL312°, 27%, 62%

HSV312°, 29%, 73%

CMYK0, 29, 6, 27

Decimal12158126

CSS RGBrgb(185, 132, 174)

CSS HSLhsl(312, 27%, 62%)

Paint Matches — this color across 16 brands

Behr

Joie De Vivre MQ4-60

Exact match

Dulux

Prestige Rose S49F5

ΔE 2.9 · #B587B2

Valspar

Purple Stripe 1003-3B

ΔE 3.4 · #AE7DA7

Vista Paint

Lavender Quartz C-1169

ΔE 3.5 · #BC87AB

Hallman-Lindsay

Lavender Quartz 1170

ΔE 4.1 · #BD88AB

Dunn-Edwards

Victorian Violet DE6005

ΔE 4.6 · #B079A7

Kilz

Favorite Things RA160-02

ΔE 4.7 · #AF78A5

Benjamin Moore

Purple 2073-40

ΔE 4.9 · #AB80A6

PPG

Moorland Heather 1251-5

ΔE 6.3 · #CC94BE

Sherwin-Williams

Baroness SW6837

ΔE 8.4 · #A785A7

Kobra

Fuchsia 21

ΔE 11.6 · #BF7595

RAL

Pastel Violet 4009

ΔE 14.1 · #A47D90

Farrow & Ball

Rangwali 296

ΔE 14.5 · #BF7A8F

IKEA

IKEA063 63

ΔE 16.3 · #935E7C

Colorhouse

Petal .03 Petal-03

ΔE 27 · #F1A1A6

Dutch Boy

Celestial Horizon DCP-0589

ΔE 28.9 · #8FA4BF

Light Reflectance & Undertone

Light Reflectance Value (LRV)

30/100

Medium

0 · DarkLight · 100

Balanced reflectance — holds colour without washing out. Versatile for most rooms and the most forgiving range for true-to-chip results.

Undertone

TemperatureNeutral MasstonePink UndertoneRed

Reads as a neutral pink with a red undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#B984AE

#84B88E

Analogous

#A984B8

#B984AE

#B88494

Triadic

#B984AE

#AEB884

#84AEB8

Split-Complementary

#B984AE

#94B884

#84B8A9

Tetradic

#B984AE

#B8A984

#84B88E

#8494B8

Monochromatic

#683C5F

#98578B

#B984AE

#D4B5CE

#F0E5EE

Rectangle

#B984AE

#B88E84

#84B88E

#84AEB8

Compound

#B984AE

#B88494

#84B88E

#84B8A9

Variations

Lighter

#C69DBE

#D2B8CD

#E3D7E1

Darker

#A25B94

#713D66

#42233C

Saturation

#A696A3

#B884AE

#DC61C3

Interior Use

Best Rooms

dressing rooms, creative studios, accent walls

Best Uses

feature walls, cabinetry, textiles

Pairs With

warm whites, walnut, brass, deep velvet textiles

Accessibility (WCAG)

vs White

3.01:1

AA Large

vs Black

6.97:1

Deuteranopia

#B984AE

#979CAD

Original → Simulated

Protanopia

#B984AE

#8F8FA9

Original → Simulated

Tritanopia

#B984AE

#B58D8B

Original → Simulated

Color Psychology

Sophisticated · Imaginative

Joie De Vivre carries history — long associated with luxury and contemplation. It works in low-light, intimate rooms (dressing rooms, dens, accent walls) where its complexity gets time to unfold. Pair with brass and walnut.

SymbolismLuxury, intuition, creativity

PersonalityRefined, mysterious, artistic

luxurycreativeintuitionintimateaccentrefined

How it looks under different light

#CA909E

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#B984AE

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#B795C2

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#ECEAEB

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#68A574

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Trim · Soft furniture

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #B984AE;

CSS — background

background-color: #B984AE;

CSS Variable

--color-joie-de-vivre: #B984AE;

Tailwind v3 — config

colors: { 'joie-de-vivre': '#B984AE' }

Tailwind — arbitrary

bg-[#B984AE] text-[#B984AE]

SCSS

$joie-de-vivre: #B984AE;

Similar Colors

Purple Hyacinth

#AA7FA5 · ΔE 5.1

Lilac Pink

#C280B4 · ΔE 7.0

Victorian Purple

#BD90AE · ΔE 7.9

Naples Sunset

#9F7CA5 · ΔE 8.4

Pink Raspberry

#C67DAF · ΔE 8.5

Melrose Pink

#BA7699 · ΔE 8.7

Begonia

#C27E9A · ΔE 10.6

Hydrangea

#B498BD · ΔE 11.2

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #B984AE?

#B984AE is Joie De Vivre, a soft purple with a warm undertone.

Is #B984AE warm or cool?

Joie De Vivre reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Joie De Vivre?

Joie De Vivre works well in dressing rooms, creative studios, accent walls. Designers typically use it for feature walls, cabinetry, textiles.

What colors pair well with Joie De Vivre?

Joie De Vivre pairs naturally with warm whites, walnut, brass, deep velvet textiles. Its complementary color is also a strong contrast option for accents.

Where can I download Joie De Vivre?

You can download Joie De Vivre on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Joie De Vivre?

The hex code is #B984AE. In RGB it's 185, 132, 174, and in HSL it's 312°, 27%, 62%.

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