ORANGES

Jute

#AD9773

RGB 173, 151, 115 · HSL 37°, 26%, 56% · CMYK 0, 13, 34, 32

Jute is #AD9773 in HEX — rgb(173, 151, 115), hsl(37°, 26%, 56%), cmyk(0%, 13%, 34%, 32%).

Jute pulls into the mid-tone end of the oranges spectrum — HSL 37°, 26%, 56%. The muted saturation makes it quiet but present, and the hue reads warm. In interior projects it shines on main walls, ceilings, soft fabrics, large surfaces, particularly within kitchens, living rooms, dining rooms. Reads best alongside cream walls, walnut furniture, terracotta tile, brass.

Color Codes

HEX#AD9773

RGB173, 151, 115

HSL37°, 26%, 56%

HSV37°, 34%, 68%

CMYK0, 13, 34, 32

Decimal11376499

CSS RGBrgb(173, 151, 115)

CSS HSLhsl(37, 26%, 56%)

Paint Matches — this color across 16 brands

PPG

Jute 1098-5

Exact match

Sherwin-Williams

Burlap SW6137

ΔE 0.8 · #AC9571

Dutch Boy

Tan Hide DCP-0261

ΔE 2 · #B29B79

Hallman-Lindsay

Gold Season 297

ΔE 2.5 · #B19971

Benjamin Moore

Tyler HC-43

ΔE 2.9 · #B29770

Behr

Artisan Crafts N250-4

ΔE 3.2 · #B59874

Dunn-Edwards

Rattan Basket DE6201

ΔE 3.3 · #A79069

Vista Paint

Gold Season C-296

ΔE 3.3 · #B0996F

Valspar

River Oak 3004-9C

ΔE 3.6 · #A89071

Dulux

Osso Bucco S15D5

ΔE 4.7 · #AC9468

Kobra

Beige 03

ΔE 5.5 · #BA9873

Colorhouse

Stone .03 Stone-03

ΔE 5.9 · #A89D7E

Kilz

Zucchini Garden LF130-01

ΔE 6.7 · #B3A477

IKEA

IKEA199 199

ΔE 6.9 · #978A65

RAL

Yellow Grey 7034

ΔE 9.8 · #8F8B66

Farrow & Ball

London Stone 6

ΔE 10.2 · #B6A38F

Light Reflectance & Undertone

Light Reflectance Value (LRV)

32/100

Medium

0 · DarkLight · 100

Balanced reflectance — holds colour without washing out. Versatile for most rooms and the most forgiving range for true-to-chip results.

Undertone

TemperatureWarm MasstoneOrange UndertoneYellow

Reads as a warm orange with a yellow undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#AD9773

#7288AC

Analogous

#AC7872

#AD9773

#A5AC72

Triadic

#AD9773

#72AC96

#9672AC

Split-Complementary

#AD9773

#72A5AC

#7872AC

Tetradic

#AD9773

#72AC78

#7288AC

#AC72A5

Monochromatic

#544631

#846F4D

#AD9773

#C8BAA2

#E5DDD2

Rectangle

#AD9773

#88AC72

#7288AC

#9672AC

Compound

#AD9773

#A5AC72

#7288AC

#7872AC

Variations

Lighter

#BDAB8E

#CBBFAD

#DFD9D1

Darker

#917A53

#655438

#3B3120

Saturation

#989186

#AC9672

#D59F48

Interior Use

Best Rooms

kitchens, living rooms, dining rooms

Best Uses

main walls, ceilings, soft fabrics, large surfaces

Pairs With

cream walls, walnut furniture, terracotta tile, brass

Accessibility (WCAG)

vs White

2.82:1

Fail

vs Black

7.45:1

AAA

Deuteranopia

#AD9773

#A59C73

Original → Simulated

Protanopia

#AD9773

#9B9B78

Original → Simulated

Tritanopia

#AD9773

#AE9297

Original → Simulated

Color Psychology

Warm · Inviting

Jute reads warm and lived-in — orange-leaning tones invite conversation and slow the room down without dulling it. They flatter wood, linen, and brass, and they brighten north-facing rooms that otherwise tip cold.

SymbolismCreativity, hospitality, harvest

PersonalityFriendly, optimistic, grounded

warmthhospitalitycreativitycomfortsocialearthy

How it looks under different light

#C19E71

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#AD9773

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#AEA396

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#ECEBEA

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#5B7298

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Trim · Soft furniture

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #AD9773;

CSS — background

background-color: #AD9773;

CSS Variable

--color-jute: #AD9773;

Tailwind v3 — config

colors: { 'jute': '#AD9773' }

Tailwind — arbitrary

bg-[#AD9773] text-[#AD9773]

SCSS

$jute: #AD9773;

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#B1966F · ΔE 2.9

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#B0987A · ΔE 3.4

Woodstock Tan

#A38F6A · ΔE 3.4

Northampton Putty

#AC9C7C · ΔE 3.9

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#A98E69 · ΔE 3.9

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#B29678 · ΔE 4.0

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#A28D66 · ΔE 4.4

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #AD9773?

#AD9773 is Jute, a mid-tone orange with a warm undertone.

Is #AD9773 warm or cool?

Jute reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Jute?

Jute works well in kitchens, living rooms, dining rooms. Designers typically use it for main walls, ceilings, soft fabrics, large surfaces.

What colors pair well with Jute?

Jute pairs naturally with cream walls, walnut furniture, terracotta tile, brass. Its complementary color is also a strong contrast option for accents.

Where can I download Jute?

You can download Jute on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Jute?

The hex code is #AD9773. In RGB it's 173, 151, 115, and in HSL it's 37°, 26%, 56%.

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