PURPLES
Wild Berry
#983FCE
Wild Berry is #983FCE in HEX — rgb(152, 63, 206), hsl(277°, 59%, 53%), cmyk(26%, 69%, 0%, 19%).
Wild Berry pulls into the mid-tone end of the purples spectrum — HSL 277°, 59%, 53%. The balanced saturation makes it confident without overpowering, and the hue reads cool. In interior projects it shines on accent walls, dressing rooms, creative studios — for character without shouting. Reads best alongside warm whites, walnut, brass, deep velvet textiles.
Color Codes
Paint Matches — this color across 16 brands
Behr
Wild Berry P110-6
Dunn-Edwards
Cabaret DE5992
Dulux
Oriental Rose SB8H5
Vista Paint
Crown Jewels C-1192
Dutch Boy
Blue Royale VS-9550
Hallman-Lindsay
Crown Jewels 1193
PPG
Royal Lilac 1250-7
Valspar
Cosmic Berry 4001-10C
Benjamin Moore
Mystical 2071-30
RAL
Traffic Purple 4006
Kobra
Violet 25
Colorhouse
Petal .05 Petal-05
Sherwin-Williams
Passionate Purple SW6981
Kilz
Superstition RH250
IKEA
IKEA126 126
Farrow & Ball
Rangwali 296
Light Reflectance & Undertone
Light Reflectance Value (LRV)
15/100
Dark
Soaks up light and feels moody and intimate. Great for studies, dining rooms and accent walls; pair with ample lighting.
Undertone
Reads as a neutral violet with a blue undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.
Color Theory
Complementary
Analogous
Triadic
Split-Complementary
Tetradic
Monochromatic
Rectangle
Compound
Variations
Lighter
Darker
Saturation
Interior Use
Best Rooms
dressing rooms, creative studios, accent walls
Best Uses
feature walls, cabinetry, textiles
Pairs With
warm whites, walnut, brass, deep velvet textiles
Accessibility (WCAG)
Deuteranopia
Protanopia
Tritanopia
Color Psychology
Sophisticated · Imaginative
Wild Berry carries history — long associated with luxury and contemplation. It works in low-light, intimate rooms (dressing rooms, dens, accent walls) where its complexity gets time to unfold. Pair with brass and walnut.
How it looks under different light
Pairs With
Paint Info
Brand · Product Line
Benjamin Moore / Regal Select Interior
Recommended Finishes
Eggshell (walls) · Pearl (trim) · Matte (ceiling)
Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.
Best Surfaces
Primary walls · Cabinetry · Trim · Soft furniture
Coverage & Dry Time
Typical coverage 350-400 sq ft per gallon over a primed surface.
Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.
Primer
Standard primer is adequate.
Application Tip
Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.
Paint Calculator
You'll need
4.0 litres
1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.
Code Snippets
color: #983FCE;
background-color: #983FCE;
--color-wild-berry: #983FCE;
colors: { 'wild-berry': '#983FCE' }
bg-[#983FCE] text-[#983FCE]
$wild-berry: #983FCE;
Similar Colors
Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.
Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.
Frequently Asked Questions
What color is #983FCE?
#983FCE is Wild Berry, a mid-tone purple with a cool undertone.
Is #983FCE warm or cool?
Wild Berry reads cool, which influences how it interacts with surrounding tones and natural light.
What rooms work best with Wild Berry?
Wild Berry works well in dressing rooms, creative studios, accent walls. Designers typically use it for feature walls, cabinetry, textiles.
What colors pair well with Wild Berry?
Wild Berry pairs naturally with warm whites, walnut, brass, deep velvet textiles. Its complementary color is also a strong contrast option for accents.
Where can I download Wild Berry?
You can download Wild Berry on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.
What's the hex code for Wild Berry?
The hex code is #983FCE. In RGB it's 152, 63, 206, and in HSL it's 277°, 59%, 53%.