PINKS

It's the Berries

#932944

RGB 147, 41, 68 · HSL 345°, 56%, 37% · CMYK 0, 72, 54, 42

It's the Berries is #932944 in HEX — rgb(147, 41, 68), hsl(345°, 56%, 37%), cmyk(0%, 72%, 54%, 42%).

It's the Berries pulls into the rich end of the pinks spectrum — HSL 345°, 56%, 37%. The balanced saturation makes it confident without overpowering, and the hue reads warm. In interior projects it shines on bedrooms, dressing rooms, soft fabrics — for romantic, intimate spaces. Reads best alongside cream walls, walnut furniture, terracotta, brass.

Color Codes

HEX#932944

RGB147, 41, 68

HSL345°, 56%, 37%

HSV345°, 72%, 58%

CMYK0, 72, 54, 42

Decimal9644356

CSS RGBrgb(147, 41, 68)

CSS HSLhsl(345, 56%, 37%)

Paint Matches — this color across 16 brands

Vista Paint

It's the Berries K-720

Exact match

Dunn-Edwards

Scarlet Apple DEA146

ΔE 3.5 · #922E4A

Sherwin-Williams

Cerise SW6580

ΔE 3.8 · #99324E

Behr

Regal Red 150D-7

ΔE 3.9 · #8D2646

RAL

Red Violet 4002

ΔE 4.1 · #922B3E

Dulux

Oriental Princess SB7G5

ΔE 4.1 · #92304B

Benjamin Moore

Crushed 2076-10

ΔE 4.7 · #8E2E49

Kilz

Bright Orchid LH130

ΔE 5.6 · #9F3A4F

Hallman-Lindsay

Velvet Cake 1124

ΔE 7.8 · #9D253D

Farrow & Ball

Rectory Red 217

ΔE 8.9 · #A53C49

PPG

Madeira Red 13-11

ΔE 9.2 · #943E4D

Valspar

Radiant Red 1009-3

ΔE 9.4 · #8F3841

Colorhouse

Create .05 Create-05

ΔE 9.8 · #942A35

IKEA

IKEA104 104

ΔE 14.1 · #9A3636

Kobra

Red 16

ΔE 17 · #9A4039

Dutch Boy

Spanish Red 7473

ΔE 21.9 · #732318

Light Reflectance & Undertone

Light Reflectance Value (LRV)

8/100

Very Dark

0 · DarkLight · 100

Absorbs almost all light — dramatic and cocooning. Needs strong artificial lighting and works best as an accent or in well-lit rooms.

Undertone

TemperatureWarm MasstoneRed UndertonePink

Reads as a warm red with a pink undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#932944

#2A9379

Analogous

#932A79

#932944

#93442A

Triadic

#932944

#44932A

#2A4493

Split-Complementary

#932944

#2A9344

#2A7993

Tetradic

#932944

#79932A

#2A9379

#442A93

Monochromatic

#1C080D

#581928

#932944

#C94062

#DA7C93

Rectangle

#932944

#93792A

#2A9379

#2A4493

Compound

#932944

#93442A

#2A9379

#2A7993

Variations

Lighter

#C5385B

#CC7188

#DDB1BC

Darker

#781F35

#541424

#320B14

Saturation

#6E4E56

#932A44

#A8153A

Interior Use

Best Rooms

bedrooms, dressing rooms, powder rooms

Best Uses

main walls, ceilings, soft fabrics, large surfaces

Pairs With

cream walls, walnut furniture, terracotta, brass

Accessibility (WCAG)

vs White

7.95:1

AAA

vs Black

2.64:1

Fail

Deuteranopia

#932944

#666041

Original → Simulated

Protanopia

#932944

#4A4A41

Original → Simulated

Tritanopia

#932944

#903339

Original → Simulated

Color Psychology

Soft · Romantic

It's the Berries strikes the line between warm-neutral and statement — light enough for primary walls in soft-light rooms, expressive enough to give a bedroom or dressing room real character. Reads expensive next to cream, walnut, and brass.

SymbolismTenderness, warmth, optimism

PersonalityGentle, intimate, optimistic

romancesoftnesswarmthbedroomintimateblush

How it looks under different light

#AE4B4E

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#932944

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#9B5072

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#EDE9EA

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#2A7663

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #932944;

CSS — background

background-color: #932944;

CSS Variable

--color-it's-the-berries: #932944;

Tailwind v3 — config

colors: { 'it's-the-berries': '#932944' }

Tailwind — arbitrary

bg-[#932944] text-[#932944]

SCSS

$it's-the-berries: #932944;

Similar Colors

Magenta

#9C284B · ΔE 4.5

Roseate

#9D3448 · ΔE 4.6

Crushed Velvet

#8D2D48 · ΔE 4.7

Chinaberry

#9D3C53 · ΔE 6.6

Raspberry Glaze

#AC3D58 · ΔE 8.3

Cherry Burst

#9F233D · ΔE 8.7

Fuchsine

#AD364E · ΔE 8.9

Patriot Red

#9E3B45 · ΔE 9.0

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #932944?

#932944 is It's the Berries, a deep pink with a warm undertone.

Is #932944 warm or cool?

It's the Berries reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with It's the Berries?

It's the Berries works well in bedrooms, dressing rooms, powder rooms. Designers typically use it for main walls, ceilings, soft fabrics, large surfaces.

What colors pair well with It's the Berries?

It's the Berries pairs naturally with cream walls, walnut furniture, terracotta, brass. Its complementary color is also a strong contrast option for accents.

Where can I download It's the Berries?

You can download It's the Berries on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for It's the Berries?

The hex code is #932944. In RGB it's 147, 41, 68, and in HSL it's 345°, 56%, 37%.

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