REDS

Luscious

#903D49

RGB 144, 61, 73 · HSL 351°, 40%, 40% · CMYK 0, 58, 49, 44

Luscious is #903D49 in HEX — rgb(144, 61, 73), hsl(351°, 40%, 40%), cmyk(0%, 58%, 49%, 44%).

Luscious pulls into the rich end of the reds spectrum — HSL 351°, 40%, 40%. The muted saturation makes it quiet but present, and the hue reads warm. In interior projects it shines on feature walls, dining rooms, hallways — anywhere you want energy. Reads best alongside cream walls, oak furniture, brass, soft black trim.

Color Codes

HEX#903D49

RGB144, 61, 73

HSL351°, 40%, 40%

HSV351°, 58%, 56%

CMYK0, 58, 49, 44

Decimal9452873

CSS RGBrgb(144, 61, 73)

CSS HSLhsl(351, 40%, 40%)

Paint Matches — this color across 16 brands

PPG

Madeira Red 13-11

ΔE 2 · #943E4D

Dulux

Raspberry Fool S01F9

ΔE 3.1 · #8E3646

Benjamin Moore

Night 1344

ΔE 3.5 · #974051

Valspar

Radiant Red 1009-3

ΔE 3.8 · #8F3841

Behr

French Rose HDC-CL-04

ΔE 3.8 · #974253

Sherwin-Williams

Luxurious Red SW6314

ΔE 3.9 · #863A42

Hallman-Lindsay

Romp 1136

ΔE 4.1 · #983D48

Vista Paint

Romp C-1135

ΔE 5 · #953943

Farrow & Ball

Radicchio 96

ΔE 5.3 · #994A50

Kilz

Radiant Raspberry LA110-01

ΔE 5.6 · #953842

Dunn-Edwards

Merlot DE5055

ΔE 6.5 · #A44A56

IKEA

IKEA102 102

ΔE 8.2 · #7E3738

RAL

Red Violet 4002

ΔE 9.1 · #922B3E

Colorhouse

Create .05 Create-05

ΔE 12.6 · #942A35

Kobra

Red 16

ΔE 13 · #9A4039

Dutch Boy

Spanish Red 7473

ΔE 19.5 · #732318

Light Reflectance & Undertone

Light Reflectance Value (LRV)

10/100

Dark

0 · DarkLight · 100

Soaks up light and feels moody and intimate. Great for studies, dining rooms and accent walls; pair with ample lighting.

Undertone

TemperatureWarm MasstoneRed UndertonePink

Reads as a warm red with a pink undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#903D49

#3D8F83

Analogous

#8F3D72

#903D49

#8F5A3D

Triadic

#903D49

#498F3D

#3D498F

Split-Complementary

#903D49

#3D8F5A

#3D728F

Tetradic

#903D49

#728F3D

#3D8F83

#5A3D8F

Monochromatic

#240F12

#59262E

#903D49

#BA5E6C

#D1949D

Rectangle

#903D49

#8F833D

#3D8F83

#3D498F

Compound

#903D49

#8F5A3D

#3D8F83

#3D728F

Variations

Lighter

#B65462

#C2848D

#D8BABF

Darker

#742F3A

#511F27

#301216

Saturation

#725A5D

#8F3D49

#AD1F34

Interior Use

Best Rooms

dining rooms, hallways, feature walls

Best Uses

accent walls, doors, statement furniture

Pairs With

cream walls, oak furniture, brass, soft black trim

Accessibility (WCAG)

vs White

7.12:1

AAA

vs Black

2.95:1

Fail

Deuteranopia

#903D49

#6A6447

Original → Simulated

Protanopia

#903D49

#535348

Original → Simulated

Tritanopia

#903D49

#8E4246

Original → Simulated

Color Psychology

Bold · Energetic

Luscious carries the unmistakable charge of red — it raises pulse and appetite, draws the eye first in any room, and refuses to recede. Use it where you want presence: dining rooms that should feel social, hallways that need a focal point, front doors that announce arrival.

SymbolismPassion, urgency, vitality

PersonalityConfident, expressive, daring

energyappetitefocalsocialwarmthstatement

How it looks under different light

#AB5A52

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#903D49

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#995F76

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#ECE9EA

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#39746B

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #903D49;

CSS — background

background-color: #903D49;

CSS Variable

--color-luscious: #903D49;

Tailwind v3 — config

colors: { 'luscious': '#903D49' }

Tailwind — arbitrary

bg-[#903D49] text-[#903D49]

SCSS

$luscious: #903D49;

Similar Colors

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#963F50 · ΔE 3.2

Pomegranate

#8B383E · ΔE 4.5

Travers Red

#9F4552 · ΔE 4.9

Pottery Red

#853F44 · ΔE 6.0

Maple Leaf Red

#914443 · ΔE 7.1

Chinaberry

#9D3C53 · ΔE 7.1

Cinnabar

#944544 · ΔE 7.2

Cranberry Cocktail

#833F4D · ΔE 7.6

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #903D49?

#903D49 is Luscious, a mid-tone red with a warm undertone.

Is #903D49 warm or cool?

Luscious reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Luscious?

Luscious works well in dining rooms, hallways, feature walls. Designers typically use it for accent walls, doors, statement furniture.

What colors pair well with Luscious?

Luscious pairs naturally with cream walls, oak furniture, brass, soft black trim. Its complementary color is also a strong contrast option for accents.

Where can I download Luscious?

You can download Luscious on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Luscious?

The hex code is #903D49. In RGB it's 144, 61, 73, and in HSL it's 351°, 40%, 40%.

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