REDS

IKEA102

#7E3738

RGB 126, 55, 56 · HSL 359°, 39%, 35% · CMYK 0, 56, 56, 51

IKEA102 is #7E3738 in HEX — rgb(126, 55, 56), hsl(359°, 39%, 35%), cmyk(0%, 56%, 56%, 51%).

IKEA102 pulls into the rich end of the reds spectrum — HSL 359°, 39%, 35%. The muted saturation makes it quiet but present, and the hue reads warm. In interior projects it shines on feature walls, dining rooms, hallways — anywhere you want energy. Reads best alongside cream walls, oak furniture, brass, soft black trim.

Color Codes

HEX#7E3738

RGB126, 55, 56

HSL359°, 39%, 35%

HSV359°, 56%, 49%

CMYK0, 56, 56, 51

Decimal8271672

CSS RGBrgb(126, 55, 56)

CSS HSLhsl(359, 39%, 35%)

Paint Matches — this color across 16 brands

IKEA

IKEA102 102

Exact match

Valspar

Heirloom Red 1010-3

ΔE 1.2 · #7F3639

Kilz

Oriental Red LA120-02

ΔE 1.3 · #7D3436

Behr

Apple Polish UL110-20

ΔE 2.7 · #863B3D

Dulux

Deep Garnet S04E8

ΔE 2.8 · #843938

Sherwin-Williams

Wild Currant SW7583

ΔE 3.4 · #7C3239

Benjamin Moore

Dinner AF-300

ΔE 3.5 · #773738

Vista Paint

Codman Claret C-1327

ΔE 4.4 · #8B3F3F

PPG

Brick Dust 1056-7

ΔE 4.6 · #86423E

Hallman-Lindsay

Codman Claret historic-codman-claret

ΔE 4.7 · #8C4040

Dunn-Edwards

Spiced Berry DEA149

ΔE 5.6 · #85443F

Colorhouse

Wood .04 Wood-04

ΔE 7.9 · #67272A

RAL

Oxide Red 3009

ΔE 9.1 · #642424

Farrow & Ball

Eating Room Red 43

ΔE 9.1 · #8F4E4D

Kobra

Red 16

ΔE 12.5 · #9A4039

Dutch Boy

Spanish Red 7473

ΔE 14 · #732318

Light Reflectance & Undertone

Light Reflectance Value (LRV)

7/100

Very Dark

0 · DarkLight · 100

Absorbs almost all light — dramatic and cocooning. Needs strong artificial lighting and works best as an accent or in well-lit rooms.

Undertone

TemperatureWarm MasstoneRed UndertonePink

Reads as a warm red with a pink undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#7E3738

#367C7B

Analogous

#7C365A

#7E3738

#7C5836

Triadic

#7E3738

#387C36

#36387C

Split-Complementary

#7E3738

#367C58

#365A7C

Tetradic

#7E3738

#5A7C36

#367C7B

#58367C

Monochromatic

#120808

#471F20

#7E3738

#B14E4F

#C98384

Rectangle

#7E3738

#7C7B36

#367C7B

#36387C

Compound

#7E3738

#7C5836

#367C7B

#365A7C

Variations

Lighter

#AA4B4C

#BD7B7C

#D5B5B6

Darker

#652A2B

#461C1D

#291010

Saturation

#644F4F

#7C3638

#971B1D

Interior Use

Best Rooms

dining rooms, hallways, feature walls

Best Uses

accent walls, doors, statement furniture

Pairs With

cream walls, oak furniture, brass, soft black trim

Accessibility (WCAG)

vs White

8.43:1

AAA

vs Black

2.49:1

Fail

Deuteranopia

#7E3738

#5E5736

Original → Simulated

Protanopia

#7E3738

#494938

Original → Simulated

Tritanopia

#7E3738

#7D3A3E

Original → Simulated

Color Psychology

Bold · Energetic

IKEA102 carries the unmistakable charge of red — it raises pulse and appetite, draws the eye first in any room, and refuses to recede. Use it where you want presence: dining rooms that should feel social, hallways that need a focal point, front doors that announce arrival.

SymbolismPassion, urgency, vitality

PersonalityConfident, expressive, daring

energyappetitefocalsocialwarmthstatement

How it looks under different light

#9E5645

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#7E3738

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#8B5B69

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#ECE9E9

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#336564

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #7E3738;

CSS — background

background-color: #7E3738;

CSS Variable

--color-ikea102: #7E3738;

Tailwind v3 — config

colors: { 'ikea102': '#7E3738' }

Tailwind — arbitrary

bg-[#7E3738] text-[#7E3738]

SCSS

$ikea102: #7E3738;

Similar Colors

Dinner Party

#763637 · ΔE 3.6

Sundried Tomato

#783934 · ΔE 4.2

Parisian Red®

#773935 · ΔE 4.3

Pottery Red

#853F44 · ΔE 4.5

Palace Arms Red

#783C36 · ΔE 5.5

Pomegranate

#8B383E · ΔE 5.6

Redwood

#82423A · ΔE 6.0

Maple Leaf Red

#914443 · ΔE 6.4

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #7E3738?

#7E3738 is IKEA102, a deep red with a warm undertone.

Is #7E3738 warm or cool?

IKEA102 reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with IKEA102?

IKEA102 works well in dining rooms, hallways, feature walls. Designers typically use it for accent walls, doors, statement furniture.

What colors pair well with IKEA102?

IKEA102 pairs naturally with cream walls, oak furniture, brass, soft black trim. Its complementary color is also a strong contrast option for accents.

Where can I download IKEA102?

You can download IKEA102 on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for IKEA102?

The hex code is #7E3738. In RGB it's 126, 55, 56, and in HSL it's 359°, 39%, 35%.

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