REDS

Bitter Chocolate

#4D3C3C

RGB 77, 60, 60 · HSL 0°, 12%, 27% · CMYK 0, 22, 22, 70

Bitter Chocolate is #4D3C3C in HEX — rgb(77, 60, 60), hsl(0°, 12%, 27%), cmyk(0%, 22%, 22%, 70%).

Bitter Chocolate pulls into the deep end of the reds spectrum — HSL 0°, 12%, 27%. The neutral saturation makes it near-neutral and forgiving, and the hue reads warm. In interior projects it shines on feature walls, dining rooms, hallways — anywhere you want energy. Reads best alongside cream walls, oak furniture, brass, soft black trim.

Color Codes

HEX#4D3C3C

RGB77, 60, 60

HSL0°, 12%, 27%

HSV0°, 22%, 30%

CMYK0, 22, 22, 70

Decimal5061692

CSS RGBrgb(77, 60, 60)

CSS HSLhsl(0, 12%, 27%)

Paint Matches — this color across 16 brands

Sherwin-Williams

Bitter Chocolate SW6013

Exact match

Behr

Polished Leather UL110-23

ΔE 1.7 · #4C3D3F

Dulux

Blackberry Burgundy S02A9

ΔE 2.1 · #4C3838

Valspar

Antique Burgundy 1011-8

ΔE 2.8 · #493C3F

Vista Paint

Beauport Aubergine C-1384

ΔE 3.1 · #523F43

IKEA

IKEA197 197

ΔE 3.4 · #473633

Benjamin Moore

Tucker CW-175

ΔE 3.8 · #4B413F

Hallman-Lindsay

Chocolate historic-chocolate

ΔE 3.8 · #4D403B

Kilz

Burnt Clay LM120

ΔE 4.4 · #58423F

Kobra

Red 17

ΔE 4.4 · #583F40

Farrow & Ball

Mahogany 36

ΔE 4.5 · #534644

PPG

Black Walnut 1014-7

ΔE 4.7 · #554747

RAL

Chocolate Brown 8017

ΔE 5.3 · #45322E

Dunn-Edwards

Molasses DE6399

ΔE 6.2 · #574A47

Colorhouse

Nourish .05 Nourish-05

ΔE 6.6 · #53453C

Dutch Boy

Dark Chocolate D-6782

ΔE 8.7 · #392A27

Light Reflectance & Undertone

Light Reflectance Value (LRV)

5/100

Very Dark

0 · DarkLight · 100

Absorbs almost all light — dramatic and cocooning. Needs strong artificial lighting and works best as an accent or in well-lit rooms.

Undertone

TemperatureWarm MasstoneRed UndertonePink

Reads as a warm red with a pink undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#4D3C3C

#3D4D4D

Analogous

#4D3D45

#4D3C3C

#4D453D

Triadic

#4D3C3C

#3D4D3D

#3D3D4D

Split-Complementary

#4D3C3C

#3D4D45

#3D454D

Tetradic

#4D3C3C

#454D3D

#3D4D4D

#453D4D

Monochromatic

#0E0B0B

#221B1B

#4D3C3C

#785E5E

#9F8484

Rectangle

#4D3C3C

#4D4D3D

#3D4D4D

#3D3D4D

Compound

#4D3C3C

#4D453D

#3D4D4D

#3D454D

Variations

Lighter

#775D5D

#9B8484

#C3B8B8

Darker

#3E3030

#2B2121

#191313

Saturation

#474242

#4D3D3D

#6B1E1E

Interior Use

Best Rooms

dining rooms, hallways, feature walls

Best Uses

accent walls, doors, statement furniture

Pairs With

cream walls, oak furniture, brass, soft black trim

Accessibility (WCAG)

vs White

10.36:1

AAA

vs Black

2.03:1

Fail

Deuteranopia

#4D3C3C

#44423C

Original → Simulated

Protanopia

#4D3C3C

#3F3F3C

Original → Simulated

Tritanopia

#4D3C3C

#4D3C3D

Original → Simulated

Color Psychology

Bold · Energetic

Bitter Chocolate carries the unmistakable charge of red — it raises pulse and appetite, draws the eye first in any room, and refuses to recede. Use it where you want presence: dining rooms that should feel social, hallways that need a focal point, front doors that announce arrival.

SymbolismPassion, urgency, vitality

PersonalityConfident, expressive, daring

energyappetitefocalsocialwarmthstatement

How it looks under different light

#795A48

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#4D3C3C

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#665F6C

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#EBEAEA

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F7F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#2C4949

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #4D3C3C;

CSS — background

background-color: #4D3C3C;

CSS Variable

--color-bitter-chocolate: #4D3C3C;

Tailwind v3 — config

colors: { 'bitter-chocolate': '#4D3C3C' }

Tailwind — arbitrary

bg-[#4D3C3C] text-[#4D3C3C]

SCSS

$bitter-chocolate: #4D3C3C;

Similar Colors

Tucker Chocolate

#4A403E · ΔE 3.7

Mississippi Mud

#52433E · ΔE 4.2

Black Bean Soup

#453C39 · ΔE 4.3

Night Shade

#443A36 · ΔE 4.4

Appalachian Brown

#493A33 · ΔE 4.7

Vintage Wine

#544649 · ΔE 4.9

Caponata

#453133 · ΔE 4.9

Incense Stick

#584744 · ΔE 5.0

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #4D3C3C?

#4D3C3C is Bitter Chocolate, a deep red with a warm undertone.

Is #4D3C3C warm or cool?

Bitter Chocolate reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Bitter Chocolate?

Bitter Chocolate works well in dining rooms, hallways, feature walls. Designers typically use it for accent walls, doors, statement furniture.

What colors pair well with Bitter Chocolate?

Bitter Chocolate pairs naturally with cream walls, oak furniture, brass, soft black trim. Its complementary color is also a strong contrast option for accents.

Where can I download Bitter Chocolate?

You can download Bitter Chocolate on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Bitter Chocolate?

The hex code is #4D3C3C. In RGB it's 77, 60, 60, and in HSL it's 0°, 12%, 27%.

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