PURPLES

Preserve

#4A3C50

RGB 74, 60, 80 · HSL 282°, 14%, 27% · CMYK 7, 25, 0, 69

Preserve is #4A3C50 in HEX — rgb(74, 60, 80), hsl(282°, 14%, 27%), cmyk(7%, 25%, 0%, 69%).

Preserve pulls into the deep end of the purples spectrum — HSL 282°, 14%, 27%. The neutral saturation makes it near-neutral and forgiving, and the hue reads cool. In interior projects it shines on accent walls, dressing rooms, creative studios — for character without shouting. Reads best alongside warm whites, walnut, brass, deep velvet textiles.

Color Codes

HEX#4A3C50

RGB74, 60, 80

HSL282°, 14%, 27%

HSV282°, 25%, 31%

CMYK7, 25, 0, 69

Decimal4865104

CSS RGBrgb(74, 60, 80)

CSS HSLhsl(282, 14%, 27%)

Paint Matches — this color across 16 brands

Dunn-Edwards

Preserve DEA193

Exact match

Benjamin Moore

Plum 2070-20

ΔE 2.1 · #463D51

Hallman-Lindsay

Plum Island historic-plum-island

ΔE 2.2 · #463C4E

Behr

Deep Aubergine 100F-7

ΔE 2.2 · #46384A

Dulux

Purple Witch S49B9

ΔE 2.3 · #47374A

Kilz

Eggplant RA110-02

ΔE 2.7 · #503C50

Vista Paint

Plum Island C-1383

ΔE 3.4 · #4A4050

PPG

Blackberry 1172-7 · 13-21

ΔE 4.3 · #4A4354

Valspar

Plum Good 4011-10

ΔE 5 · #54415B

Farrow & Ball

Pelt 254

ΔE 6.2 · #50414C

IKEA

IKEA163 163

ΔE 6.5 · #423A45

Sherwin-Williams

Quixotic Plum SW6265

ΔE 7.1 · #4A4653

Colorhouse

Create .06 Create-06

ΔE 9.9 · #5E3D5A

Kobra

Blue 31

ΔE 10.8 · #334059

RAL

Slate Grey 7015

ΔE 10.9 · #434750

Dutch Boy

Seal of Grey VS-9301

ΔE 17.2 · #575757

Light Reflectance & Undertone

Light Reflectance Value (LRV)

5/100

Very Dark

0 · DarkLight · 100

Absorbs almost all light — dramatic and cocooning. Needs strong artificial lighting and works best as an accent or in well-lit rooms.

Undertone

TemperatureNeutral MasstoneViolet UndertoneBlue

Reads as a neutral violet with a blue undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#4A3C50

#414E3B

Analogous

#3F3B4E

#4A3C50

#4E3B4B

Triadic

#4A3C50

#4E493B

#3B4E49

Split-Complementary

#4A3C50

#4B4E3B

#3B4E3F

Tetradic

#4A3C50

#4E3F3B

#414E3B

#3B4B4E

Monochromatic

#0D0B0F

#201A23

#4A3C50

#715C7A

#9782A1

Rectangle

#4A3C50

#4E3B41

#414E3B

#3B4E49

Compound

#4A3C50

#4E3B4B

#414E3B

#3B4E3F

Variations

Lighter

#705B79

#95829D

#C0B7C4

Darker

#3A2F3F

#28202C

#17121A

Saturation

#464248

#493B4E

#551E6C

Interior Use

Best Rooms

dressing rooms, creative studios, accent walls

Best Uses

feature walls, cabinetry, textiles

Pairs With

warm whites, walnut, brass, deep velvet textiles

Accessibility (WCAG)

vs White

10.23:1

AAA

vs Black

2.05:1

Fail

Deuteranopia

#4A3C50

#3F4350

Original → Simulated

Protanopia

#4A3C50

#3F3F4E

Original → Simulated

Tritanopia

#4A3C50

#48403E

Original → Simulated

Color Psychology

Sophisticated · Imaginative

Preserve carries history — long associated with luxury and contemplation. It works in low-light, intimate rooms (dressing rooms, dens, accent walls) where its complexity gets time to unfold. Pair with brass and walnut.

SymbolismLuxury, intuition, creativity

PersonalityRefined, mysterious, artistic

luxurycreativeintuitionintimateaccentrefined

How it looks under different light

#775A57

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#4A3C50

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#645F7B

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#EBEAEB

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F7F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#35492C

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #4A3C50;

CSS — background

background-color: #4A3C50;

CSS Variable

--color-preserve: #4A3C50;

Tailwind v3 — config

colors: { 'preserve': '#4A3C50' }

Tailwind — arbitrary

bg-[#4A3C50] text-[#4A3C50]

SCSS

$preserve: #4A3C50;

Similar Colors

Plum Royale

#453C50 · ΔE 2.2

Peerage

#4F3B50 · ΔE 2.7

Black Raspberry

#4D3D4B · ΔE 4.0

Grappa

#544556 · ΔE 4.5

Exotic Purple

#43334D · ΔE 5.5

Blackberry Wine

#48445E · ΔE 6.1

Deep Mulberry

#3C3845 · ΔE 6.8

Taro

#5B435D · ΔE 6.9

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #4A3C50?

#4A3C50 is Preserve, a deep purple with a cool undertone.

Is #4A3C50 warm or cool?

Preserve reads cool, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Preserve?

Preserve works well in dressing rooms, creative studios, accent walls. Designers typically use it for feature walls, cabinetry, textiles.

What colors pair well with Preserve?

Preserve pairs naturally with warm whites, walnut, brass, deep velvet textiles. Its complementary color is also a strong contrast option for accents.

Where can I download Preserve?

You can download Preserve on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Preserve?

The hex code is #4A3C50. In RGB it's 74, 60, 80, and in HSL it's 282°, 14%, 27%.

← All colors