PURPLES

Bubblegum Bright

#FF01B7

RGB 255, 1, 183 · HSL 317°, 100%, 50% · CMYK 0, 100, 28, 0

Bubblegum Bright is #FF01B7 in HEX — rgb(255, 1, 183), hsl(317°, 100%, 50%), cmyk(0%, 100%, 28%, 0%).

Bubblegum Bright pulls into the mid-tone end of the purples spectrum — HSL 317°, 100%, 50%. The saturated saturation makes it bold and immediate, and the hue reads warm. In interior projects it shines on accent walls, dressing rooms, creative studios — for character without shouting. Reads best alongside warm whites, walnut, brass, deep velvet textiles.

Color Codes

HEX#FF01B7

RGB255, 1, 183

HSL317°, 100%, 50%

HSV317°, 100%, 100%

CMYK0, 100, 28, 0

Decimal16712119

CSS RGBrgb(255, 1, 183)

CSS HSLhsl(317, 100%, 50%)

Paint Matches — this color across 16 brands

Behr

Watermelon Pink 120B-6

ΔE 21.5 · #EC53B7

RAL

Heather Violet 4003

ΔE 35.7 · #DE4C8A

Dunn-Edwards

Crushed Berries DE5026

ΔE 38.4 · #D15B9B

Benjamin Moore

Hot 2077-30

ΔE 40 · #BD4380

Vista Paint

Puple Hollyhock C-1157

ΔE 40.2 · #D76AAC

Hallman-Lindsay

Purple Hollyhock 1158

ΔE 40.6 · #D96CAD

Dulux

Techno Pink S49G7

ΔE 42.5 · #C05A99

Valspar

Cosmic Pink 1001-1A

ΔE 46 · #D26EA4

Sherwin-Williams

Exuberant Pink SW6840

ΔE 46.6 · #B54D7F

Colorhouse

Petal .04 Petal-04

ΔE 46.8 · #AA3E71

PPG

Tutti Frutti 17-10

ΔE 47.4 · #C25A88

IKEA

IKEA126 126

ΔE 49.6 · #C6628C

Kilz

Plumeria Lei LH110

ΔE 51.2 · #C9709E

Kobra

Fuchsia 21

ΔE 59.7 · #BF7595

Farrow & Ball

Rectory Red 217

ΔE 63.1 · #A53C49

Dutch Boy

International Red D-6771

ΔE 71.5 · #9D0B1E

Light Reflectance & Undertone

Light Reflectance Value (LRV)

25/100

Medium

0 · DarkLight · 100

Balanced reflectance — holds colour without washing out. Versatile for most rooms and the most forgiving range for true-to-chip results.

Undertone

TemperatureNeutral MasstonePink UndertoneRed

Reads as a neutral pink with a red undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#FF01B7

#00FF48

Analogous

#C800FF

#FF01B7

#FF0037

Triadic

#FF01B7

#B7FF00

#00B7FF

Split-Complementary

#FF01B7

#37FF00

#00FFC8

Tetradic

#FF01B7

#FFC800

#00FF48

#0037FF

Monochromatic

#660049

#B30080

#FF01B7

#FF4DCC

#FF99E2

Rectangle

#FF01B7

#FF4800

#00FF48

#00B7FF

Compound

#FF01B7

#FF0037

#00FF48

#00FFC8

Variations

Lighter

#FF33C5

#F471CF

#F2B3E0

Darker

#CC0092

#8C0065

#52003A

Saturation

#A65990

#FF00B7

Interior Use

Best Rooms

dressing rooms, creative studios, accent walls

Best Uses

feature walls, cabinetry, textiles

Pairs With

warm whites, walnut, brass, deep velvet textiles

Accessibility (WCAG)

vs White

3.54:1

AA Large

vs Black

5.94:1

Deuteranopia

#FF01B7

#A2A6B3

Original → Simulated

Protanopia

#FF01B7

#7373AC

Original → Simulated

Tritanopia

#FF01B7

#F75754

Original → Simulated

Color Psychology

Sophisticated · Imaginative

Bubblegum Bright carries history — long associated with luxury and contemplation. It works in low-light, intimate rooms (dressing rooms, dens, accent walls) where its complexity gets time to unfold. Pair with brass and walnut.

SymbolismLuxury, intuition, creativity

PersonalityRefined, mysterious, artistic

luxurycreativeintuitionintimateaccentrefined

How it looks under different light

#FF2DA4

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#FF01B7

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#EC32C9

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#EEE7EC

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F8

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#16C347

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Trim · Soft furniture

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #FF01B7;

CSS — background

background-color: #FF01B7;

CSS Variable

--color-bubblegum-bright: #FF01B7;

Tailwind v3 — config

colors: { 'bubblegum-bright': '#FF01B7' }

Tailwind — arbitrary

bg-[#FF01B7] text-[#FF01B7]

SCSS

$bubblegum-bright: #FF01B7;

Similar Colors

Hot Lips

#BC427F · ΔE 40.1

Crushed Berries

#B4447B · ΔE 43.9

Razzle Dazzle

#C9527F · ΔE 45.3

Peony

#C84470 · ΔE 45.4

Spring Azalea

#DB7BB4 · ΔE 46.9

Gypsy Pink

#AB3162 · ΔE 47.2

Raspberry Mousse

#D67CB0 · ΔE 49.9

Rosy Blush

#CF4566 · ΔE 50.1

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #FF01B7?

#FF01B7 is Bubblegum Bright, a mid-tone purple with a warm undertone.

Is #FF01B7 warm or cool?

Bubblegum Bright reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Bubblegum Bright?

Bubblegum Bright works well in dressing rooms, creative studios, accent walls. Designers typically use it for feature walls, cabinetry, textiles.

What colors pair well with Bubblegum Bright?

Bubblegum Bright pairs naturally with warm whites, walnut, brass, deep velvet textiles. Its complementary color is also a strong contrast option for accents.

Where can I download Bubblegum Bright?

You can download Bubblegum Bright on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Bubblegum Bright?

The hex code is #FF01B7. In RGB it's 255, 1, 183, and in HSL it's 317°, 100%, 50%.

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