REDS

Rose Cheeks

#F0738A

RGB 240, 115, 138 · HSL 349°, 81%, 70% · CMYK 0, 52, 43, 6

Rose Cheeks is #F0738A in HEX — rgb(240, 115, 138), hsl(349°, 81%, 70%), cmyk(0%, 52%, 43%, 6%).

Rose Cheeks pulls into the light end of the reds spectrum — HSL 349°, 81%, 70%. The saturated saturation makes it bold and immediate, and the hue reads warm. In interior projects it shines on feature walls, dining rooms, hallways — anywhere you want energy. Reads best alongside cream walls, oak furniture, brass, soft black trim.

Color Codes

HEX#F0738A

RGB240, 115, 138

HSL349°, 81%, 70%

HSV349°, 52%, 94%

CMYK0, 52, 43, 6

Decimal15758218

CSS RGBrgb(240, 115, 138)

CSS HSLhsl(349, 81%, 70%)

Paint Matches — this color across 16 brands

Vista Paint

P.J.'s K-681

ΔE 1.2 · #F2728A

Hallman-Lindsay

Pink Explosion 1108

ΔE 3.6 · #F56F88

PPG

Cherry Brandy 1184-5

ΔE 4.2 · #E26B81

Benjamin Moore

Pink 2001-40

ΔE 4.4 · #F67F93

Behr

Peony Pink 190D-5

ΔE 4.7 · #EB7591

Dunn-Edwards

Cupid's Arrow DE5061

ΔE 4.8 · #EE6B8B

Valspar

Hint of Cherry 1004-1B

ΔE 7.6 · #DA6884

Dulux

Pink Spell S03H7

ΔE 8.9 · #D46575

Sherwin-Williams

Coming up Roses SW6585

ΔE 9.3 · #DD7788

Kilz

Ibis Pink LH140

ΔE 11.7 · #CB556E

RAL

Light Pink 3015

ΔE 12.5 · #EA899A

Kobra

Pink 20

ΔE 16.7 · #DF8686

IKEA

IKEA100 100

ΔE 17.4 · #B8516C

Colorhouse

Petal .03 Petal-03

ΔE 22.4 · #F1A1A6

Dutch Boy

Berry Rouge VS-9701

ΔE 23.1 · #E36E5A

Farrow & Ball

Rangwali 296

ΔE 23.6 · #BF7A8F

Light Reflectance & Undertone

Light Reflectance Value (LRV)

33/100

Medium

0 · DarkLight · 100

Balanced reflectance — holds colour without washing out. Versatile for most rooms and the most forgiving range for true-to-chip results.

Undertone

TemperatureWarm MasstoneRed UndertonePink

Reads as a warm red with a pink undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#F0738A

#75F0DA

Analogous

#F075C9

#F0738A

#F09C75

Triadic

#F0738A

#8BF075

#758BF0

Split-Complementary

#F0738A

#75F09C

#75C9F0

Tetradic

#F0738A

#C9F075

#75F0DA

#9C75F0

Monochromatic

#B91332

#E92F51

#F0738A

#F8BAC5

#FDE8EC

Rectangle

#F0738A

#F0DA75

#75F0DA

#758BF0

Compound

#F0738A

#F09C75

#75F0DA

#75C9F0

Variations

Lighter

#F390A2

#F1B1BD

#F3D5DB

Darker

#EE2F52

#BA0B2B

#6E0417

Saturation

#C5A0A7

#F0758B

#F86D87

Interior Use

Best Rooms

dining rooms, hallways, feature walls

Best Uses

accent walls, doors, statement furniture

Pairs With

cream walls, oak furniture, brass, soft black trim

Accessibility (WCAG)

vs White

2.79:1

Fail

vs Black

7.52:1

AAA

Deuteranopia

#F0738A

#B5AD87

Original → Simulated

Protanopia

#F0738A

#939387

Original → Simulated

Tritanopia

#F0738A

#ED7B81

Original → Simulated

Color Psychology

Bold · Energetic

Rose Cheeks carries the unmistakable charge of red — it raises pulse and appetite, draws the eye first in any room, and refuses to recede. Use it where you want presence: dining rooms that should feel social, hallways that need a focal point, front doors that announce arrival.

SymbolismPassion, urgency, vitality

PersonalityConfident, expressive, daring

energyappetitefocalsocialwarmthstatement

How it looks under different light

#F38383

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#F0738A

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#E188A7

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#EEE8E9

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#51DFC5

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Trim · Soft furniture

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #F0738A;

CSS — background

background-color: #F0738A;

CSS Variable

--color-rose-cheeks: #F0738A;

Tailwind v3 — config

colors: { 'rose-cheeks': '#F0738A' }

Tailwind — arbitrary

bg-[#F0738A] text-[#F0738A]

SCSS

$rose-cheeks: #F0738A;

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Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #F0738A?

#F0738A is Rose Cheeks, a soft red with a warm undertone.

Is #F0738A warm or cool?

Rose Cheeks reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Rose Cheeks?

Rose Cheeks works well in dining rooms, hallways, feature walls. Designers typically use it for accent walls, doors, statement furniture.

What colors pair well with Rose Cheeks?

Rose Cheeks pairs naturally with cream walls, oak furniture, brass, soft black trim. Its complementary color is also a strong contrast option for accents.

Where can I download Rose Cheeks?

You can download Rose Cheeks on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Rose Cheeks?

The hex code is #F0738A. In RGB it's 240, 115, 138, and in HSL it's 349°, 81%, 70%.

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