REDS

Bullseye

#B9030A

RGB 185, 3, 10 · HSL 358°, 97%, 37% · CMYK 0, 98, 95, 27

Bullseye is #B9030A in HEX — rgb(185, 3, 10), hsl(358°, 97%, 37%), cmyk(0%, 98%, 95%, 27%).

Bullseye pulls into the rich end of the reds spectrum — HSL 358°, 97%, 37%. The saturated saturation makes it bold and immediate, and the hue reads warm. In interior projects it shines on feature walls, dining rooms, hallways — anywhere you want energy. Reads best alongside cream walls, oak furniture, brass, soft black trim.

Color Codes

HEX#B9030A

RGB185, 3, 10

HSL358°, 97%, 37%

HSV358°, 98%, 73%

CMYK0, 98, 95, 27

Decimal12124938

CSS RGBrgb(185, 3, 10)

CSS HSLhsl(358, 97%, 37%)

Paint Matches — this color across 16 brands

RAL

Vermilion 2002

ΔE 7.3 · #CB2821

Behr

Grenadine S-G-180

ΔE 8.3 · #D3131E

Vista Paint

Painter's Red K-680

ΔE 10.8 · #CF252B

Benjamin Moore

Vermilion 2002-10

ΔE 11.2 · #D0322C

Dulux

Hot Lips S05H9

ΔE 11.4 · #C92C2B

Hallman-Lindsay

Party Time 1109

ΔE 12.5 · #D0252F

Dunn-Edwards

Red Power DEA108

ΔE 16.9 · #D63D3B

Sherwin-Williams

Real Red SW6868

ΔE 17.3 · #BF2D32

Dutch Boy

Terracotta VS-9228

ΔE 17.9 · #B53B26

Colorhouse

Create .04 Create-04

ΔE 18.2 · #B8352E

Kobra

Fluo 50

ΔE 20.4 · #FF4131

Kilz

Atomic Red LH170

ΔE 21.7 · #B83236

Valspar

Scarlet Sun 1011-1

ΔE 21.8 · #D24B42

PPG

Cinnamon Stone 1193-7

ΔE 24.1 · #C9543A

Farrow & Ball

Charlotte's Locks 268

ΔE 25.4 · #D65F3D

IKEA

IKEA130 130

ΔE 28 · #9B2C2C

Light Reflectance & Undertone

Light Reflectance Value (LRV)

10/100

Dark

0 · DarkLight · 100

Soaks up light and feels moody and intimate. Great for studies, dining rooms and accent walls; pair with ample lighting.

Undertone

TemperatureWarm MasstoneRed UndertonePink

Reads as a warm red with a pink undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#B9030A

#03BAB4

Analogous

#BA0364

#B9030A

#BA5803

Triadic

#B9030A

#09BA03

#0309BA

Split-Complementary

#B9030A

#03BA58

#0364BA

Tetradic

#B9030A

#64BA03

#03BAB4

#5803BA

Monochromatic

#230102

#6F0205

#B9030A

#FB0E16

#FC595F

Rectangle

#B9030A

#BAB403

#03BAB4

#0309BA

Compound

#B9030A

#BA5803

#03BAB4

#0364BA

Variations

Lighter

#F9040C

#EE4F54

#EDA1A3

Darker

#970005

#680003

#3C0002

Saturation

#7A4345

#BA0309

#BB0108

Interior Use

Best Rooms

dining rooms, hallways, feature walls

Best Uses

accent walls, doors, statement furniture

Pairs With

cream walls, oak furniture, brass, soft black trim

Accessibility (WCAG)

vs White

6.82:1

vs Black

3.08:1

AA Large

Deuteranopia

#B9030A

#7E7100

Original → Simulated

Protanopia

#B9030A

#515109

Original → Simulated

Tritanopia

#B9030A

#B61B30

Original → Simulated

Color Psychology

Bold · Energetic

Bullseye carries the unmistakable charge of red — it raises pulse and appetite, draws the eye first in any room, and refuses to recede. Use it where you want presence: dining rooms that should feel social, hallways that need a focal point, front doors that announce arrival.

SymbolismPassion, urgency, vitality

PersonalityConfident, expressive, daring

energyappetitefocalsocialwarmthstatement

How it looks under different light

#CA2F23

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#B9030A

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#B73447

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#EEE7E7

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#10908C

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #B9030A;

CSS — background

background-color: #B9030A;

CSS Variable

--color-bullseye: #B9030A;

Tailwind v3 — config

colors: { 'bullseye': '#B9030A' }

Tailwind — arbitrary

bg-[#B9030A] text-[#B9030A]

SCSS

$bullseye: #B9030A;

Similar Colors

Vermilion

#CF312B · ΔE 10.9

Ruby Red

#CA2C2C · ΔE 11.7

Redstone

#D33B2B · ΔE 11.9

Tomato Red

#D7402B · ΔE 12.8

Red

#C92E2E · ΔE 12.8

Orange

#E0412B · ΔE 13.3

Tawny Day Lily

#E04227 · ΔE 13.5

Outrageous Orange

#E34C28 · ΔE 16.4

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #B9030A?

#B9030A is Bullseye, a deep red with a warm undertone.

Is #B9030A warm or cool?

Bullseye reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Bullseye?

Bullseye works well in dining rooms, hallways, feature walls. Designers typically use it for accent walls, doors, statement furniture.

What colors pair well with Bullseye?

Bullseye pairs naturally with cream walls, oak furniture, brass, soft black trim. Its complementary color is also a strong contrast option for accents.

Where can I download Bullseye?

You can download Bullseye on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Bullseye?

The hex code is #B9030A. In RGB it's 185, 3, 10, and in HSL it's 358°, 97%, 37%.

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