REDS

Berry Crush

#AA6772

RGB 170, 103, 114 · HSL 350°, 28%, 54% · CMYK 0, 39, 33, 33

Berry Crush is #AA6772 in HEX — rgb(170, 103, 114), hsl(350°, 28%, 54%), cmyk(0%, 39%, 33%, 33%).

Berry Crush pulls into the mid-tone end of the reds spectrum — HSL 350°, 28%, 54%. The muted saturation makes it quiet but present, and the hue reads warm. In interior projects it shines on feature walls, dining rooms, hallways — anywhere you want energy. Reads best alongside cream walls, oak furniture, brass, soft black trim.

Color Codes

HEX#AA6772

RGB170, 103, 114

HSL350°, 28%, 54%

HSV350°, 39%, 67%

CMYK0, 39, 33, 33

Decimal11167602

CSS RGBrgb(170, 103, 114)

CSS HSLhsl(350, 28%, 54%)

Paint Matches — this color across 16 brands

Dulux

Berry Crush S01F6

ΔE 1.1 · #AA6774

Hallman-Lindsay

Cinnapink 87

ΔE 1.3 · #A6646F

Vista Paint

Cinnapink C-86

ΔE 1.6 · #A5646F

Benjamin Moore

Prom 1273

ΔE 2.4 · #AF6D76

Behr

Hot Chili S160-5

ΔE 2.6 · #A96372

Valspar

Pretty Peony 1006-3B

ΔE 3.1 · #AE6471

Kilz

Earthy Red LA140-01

ΔE 3.9 · #A36167

PPG

Make Mine Mauve 18-22

ΔE 4.9 · #A0666B

Sherwin-Williams

Rita's Rouge SW9003

ΔE 6.2 · #BA7176

Dunn-Edwards

Rosewine DE5019

ΔE 9.1 · #9D5C75

Farrow & Ball

Rangwali 296

ΔE 9.6 · #BF7A8F

Kobra

Fuchsia 22

ΔE 11.9 · #A25877

IKEA

IKEA066 66

ΔE 13.8 · #A85953

RAL

Pastel Violet 4009

ΔE 15 · #A47D90

Colorhouse

Wood .05 Wood-05

ΔE 22.1 · #6F595D

Dutch Boy

Coral Red VS-9770

ΔE 23.1 · #AA5842

Light Reflectance & Undertone

Light Reflectance Value (LRV)

19/100

Dark

0 · DarkLight · 100

Soaks up light and feels moody and intimate. Great for studies, dining rooms and accent walls; pair with ample lighting.

Undertone

TemperatureWarm MasstoneRed UndertonePink

Reads as a warm red with a pink undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#AA6772

#69ABA0

Analogous

#AB6995

#AA6772

#AB7F69

Triadic

#AA6772

#74AB69

#6974AB

Split-Complementary

#AA6772

#69AB7F

#6995AB

Tetradic

#AA6772

#95AB69

#69ABA0

#7F69AB

Monochromatic

#4E2C32

#7F4851

#AA6772

#C69AA1

#E2CBCF

Rectangle

#AA6772

#ABA069

#69ABA0

#6974AB

Compound

#AA6772

#AB7F69

#69ABA0

#6995AB

Variations

Lighter

#BB8790

#C9A8AD

#DECED1

Darker

#8F4E59

#63343C

#3A1E23

Saturation

#948083

#AB6974

#D53F58

Interior Use

Best Rooms

dining rooms, hallways, feature walls

Best Uses

accent walls, doors, statement furniture

Pairs With

cream walls, oak furniture, brass, soft black trim

Accessibility (WCAG)

vs White

4.29:1

AA Large

vs Black

4.89:1

Deuteranopia

#AA6772

#888471

Original → Simulated

Protanopia

#AA6772

#767671

Original → Simulated

Tritanopia

#AA6772

#A86B6D

Original → Simulated

Color Psychology

Bold · Energetic

Berry Crush carries the unmistakable charge of red — it raises pulse and appetite, draws the eye first in any room, and refuses to recede. Use it where you want presence: dining rooms that should feel social, hallways that need a focal point, front doors that announce arrival.

SymbolismPassion, urgency, vitality

PersonalityConfident, expressive, daring

energyappetitefocalsocialwarmthstatement

How it looks under different light

#BF7A71

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#AA6772

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#AC7F95

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#ECEAEA

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#589289

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Trim · Soft furniture

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #AA6772;

CSS — background

background-color: #AA6772;

CSS Variable

--color-berry-crush: #AA6772;

Tailwind v3 — config

colors: { 'berry-crush': '#AA6772' }

Tailwind — arbitrary

bg-[#AA6772] text-[#AA6772]

SCSS

$berry-crush: #AA6772;

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#AE6C75 · ΔE 2.1

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#B17376 · ΔE 6.0

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#AB5F5E · ΔE 9.4

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#B77F8C · ΔE 9.9

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Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #AA6772?

#AA6772 is Berry Crush, a mid-tone red with a warm undertone.

Is #AA6772 warm or cool?

Berry Crush reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Berry Crush?

Berry Crush works well in dining rooms, hallways, feature walls. Designers typically use it for accent walls, doors, statement furniture.

What colors pair well with Berry Crush?

Berry Crush pairs naturally with cream walls, oak furniture, brass, soft black trim. Its complementary color is also a strong contrast option for accents.

Where can I download Berry Crush?

You can download Berry Crush on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Berry Crush?

The hex code is #AA6772. In RGB it's 170, 103, 114, and in HSL it's 350°, 28%, 54%.

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