PINKS

Traffic Purple

#A03472

RGB 160, 52, 114 · HSL 326°, 51%, 42% · CMYK 0, 68, 29, 37

Traffic Purple is #A03472 in HEX — rgb(160, 52, 114), hsl(326°, 51%, 42%), cmyk(0%, 68%, 29%, 37%).

Traffic Purple pulls into the rich end of the pinks spectrum — HSL 326°, 51%, 42%. The balanced saturation makes it confident without overpowering, and the hue reads warm. In interior projects it shines on bedrooms, dressing rooms, soft fabrics — for romantic, intimate spaces. Reads best alongside cream walls, walnut furniture, terracotta, brass.

Color Codes

HEX#A03472

RGB160, 52, 114

HSL326°, 51%, 42%

HSV326°, 68%, 63%

CMYK0, 68, 29, 37

Decimal10499186

CSS RGBrgb(160, 52, 114)

CSS HSLhsl(326, 51%, 42%)

Paint Matches — this color across 16 brands

RAL

Traffic Purple 4006

Exact match

Behr

Sweet Spiceberry 130D-6

ΔE 4.1 · #9D276B

Dulux

Pink Mystery S49G8

ΔE 5 · #AE417B

Colorhouse

Petal .04 Petal-04

ΔE 6.6 · #AA3E71

Benjamin Moore

Crushed 2076-30

ΔE 7.7 · #B5457C

Dunn-Edwards

Razzle Dazzle DE5027

ΔE 9 · #BA417B

Vista Paint

Fools' Fuscia K-1236

ΔE 9.1 · #8E3463

Sherwin-Williams

Exuberant Pink SW6840

ΔE 9.6 · #B54D7F

PPG

Cerise 17-11

ΔE 9.8 · #A54976

Hallman-Lindsay

Bridesmaid 1159

ΔE 10.9 · #9F2C5C

Kilz

Satin Flower LA280-01

ΔE 14.9 · #812A51

Valspar

Very Berry 1002-1A

ΔE 16 · #B95579

IKEA

IKEA126 126

ΔE 17.5 · #C6628C

Kobra

Fuchsia 22

ΔE 19.3 · #A25877

Farrow & Ball

Rectory Red 217

ΔE 27.9 · #A53C49

Dutch Boy

Spanish Red 7473

ΔE 43.4 · #732318

Light Reflectance & Undertone

Light Reflectance Value (LRV)

11/100

Dark

0 · DarkLight · 100

Soaks up light and feels moody and intimate. Great for studies, dining rooms and accent walls; pair with ample lighting.

Undertone

TemperatureNeutral MasstonePink UndertoneRed

Reads as a neutral pink with a red undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#A03472

#34A264

Analogous

#9A34A2

#A03472

#A2343C

Triadic

#A03472

#72A234

#3472A2

Split-Complementary

#A03472

#3CA234

#34A29A

Tetradic

#A03472

#A29A34

#34A264

#343CA2

Monochromatic

#2E0F21

#68224A

#A03472

#C95999

#DC93BC

Rectangle

#A03472

#A26434

#34A264

#3472A2

Compound

#A03472

#A2343C

#34A264

#34A29A

Variations

Lighter

#C54C91

#CD80AB

#DEB9CE

Darker

#84285C

#5C1A3F

#360E25

Saturation

#7B5B6D

#A23472

#BC1A76

Interior Use

Best Rooms

bedrooms, dressing rooms, powder rooms

Best Uses

main walls, ceilings, soft fabrics, large surfaces

Pairs With

cream walls, walnut furniture, terracotta, brass

Accessibility (WCAG)

vs White

6.50:1

vs Black

3.23:1

AA Large

Deuteranopia

#A03472

#6C6D70

Original → Simulated

Protanopia

#A03472

#54546C

Original → Simulated

Tritanopia

#A03472

#9C4646

Original → Simulated

Color Psychology

Soft · Romantic

Traffic Purple strikes the line between warm-neutral and statement — light enough for primary walls in soft-light rooms, expressive enough to give a bedroom or dressing room real character. Reads expensive next to cream, walnut, and brass.

SymbolismTenderness, warmth, optimism

PersonalityGentle, intimate, optimistic

romancesoftnesswarmthbedroomintimateblush

How it looks under different light

#B75471

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#A03472

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#A55995

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#ECE9EB

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#348256

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #A03472;

CSS — background

background-color: #A03472;

CSS Variable

--color-traffic-purple: #A03472;

Tailwind v3 — config

colors: { 'traffic-purple': '#A03472' }

Tailwind — arbitrary

bg-[#A03472] text-[#A03472]

SCSS

$traffic-purple: #A03472;

Similar Colors

Crushed Berries

#B4447B · ΔE 7.4

Pre-Dawn Sky

#9F487D · ΔE 8.9

Hot Lips

#BC427F · ΔE 9.1

Twilight Magenta

#9B4A80 · ΔE 10.9

Royal Flush

#A0365F · ΔE 11.8

Gypsy Pink

#AB3162 · ΔE 12.0

Berry Fizz

#9E3F62 · ΔE 13.6

Razzle Dazzle

#C9527F · ΔE 16.1

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #A03472?

#A03472 is Traffic Purple, a mid-tone pink with a warm undertone.

Is #A03472 warm or cool?

Traffic Purple reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Traffic Purple?

Traffic Purple works well in bedrooms, dressing rooms, powder rooms. Designers typically use it for main walls, ceilings, soft fabrics, large surfaces.

What colors pair well with Traffic Purple?

Traffic Purple pairs naturally with cream walls, walnut furniture, terracotta, brass. Its complementary color is also a strong contrast option for accents.

Where can I download Traffic Purple?

You can download Traffic Purple on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Traffic Purple?

The hex code is #A03472. In RGB it's 160, 52, 114, and in HSL it's 326°, 51%, 42%.

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