PINKS

Purple Red

#990147

RGB 153, 1, 71 · HSL 332°, 99%, 30% · CMYK 0, 99, 54, 40

Purple Red is #990147 in HEX — rgb(153, 1, 71), hsl(332°, 99%, 30%), cmyk(0%, 99%, 54%, 40%).

Purple Red pulls into the rich end of the pinks spectrum — HSL 332°, 99%, 30%. The saturated saturation makes it bold and immediate, and the hue reads warm. In interior projects it shines on bedrooms, dressing rooms, soft fabrics — for romantic, intimate spaces. Reads best alongside cream walls, walnut furniture, terracotta, brass.

Color Codes

HEX#990147

RGB153, 1, 71

HSL332°, 99%, 30%

HSV332°, 99%, 60%

CMYK0, 99, 54, 40

Decimal10027335

CSS RGBrgb(153, 1, 71)

CSS HSLhsl(332, 99%, 30%)

Paint Matches — this color across 16 brands

Benjamin Moore

Magenta 2077-10

ΔE 9.1 · #9D294C

Vista Paint

Bridesmaid C-1158

ΔE 9.8 · #9D285B

Behr

Classic Cherry 140D-7

ΔE 9.8 · #8C1F46

Hallman-Lindsay

Bridesmaid 1159

ΔE 10.2 · #9F2C5C

Dunn-Edwards

Crimson Strawberry DEA102

ΔE 12.4 · #9F2D47

Dulux

High Street NZ10E7

ΔE 12.7 · #A4334E

Sherwin-Williams

Cerise SW6580

ΔE 13.3 · #99324E

PPG

Heart's Desire 1183-7

ΔE 14.2 · #AC3E5F

RAL

Red Violet 4002

ΔE 15.7 · #922B3E

Kilz

Bright Orchid LH130

ΔE 16.3 · #9F3A4F

Colorhouse

Petal .04 Petal-04

ΔE 17.3 · #AA3E71

Farrow & Ball

Rectory Red 217

ΔE 18.9 · #A53C49

IKEA

IKEA100 100

ΔE 20.7 · #B8516C

Valspar

Berry Blush 1004-1A

ΔE 21.2 · #B84D5D

Dutch Boy

International Red D-6771

ΔE 27.6 · #9D0B1E

Kobra

Red 16

ΔE 28.2 · #9A4039

Light Reflectance & Undertone

Light Reflectance Value (LRV)

7/100

Very Dark

0 · DarkLight · 100

Absorbs almost all light — dramatic and cocooning. Needs strong artificial lighting and works best as an accent or in well-lit rooms.

Undertone

TemperatureWarm MasstonePink UndertoneRed

Reads as a warm pink with a red undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#990147

#019852

Analogous

#980193

#990147

#980601

Triadic

#990147

#479801

#014798

Split-Complementary

#990147

#019806

#019398

Tetradic

#990147

#939801

#019852

#060198

Monochromatic

#19000C

#4C0024

#990147

#E4016B

#FE3492

Rectangle

#990147

#985201

#019852

#014798

Compound

#990147

#980601

#019852

#019398

Variations

Lighter

#DF0169

#EE3A8E

#EC95BE

Darker

#7A0039

#540027

#310017

Saturation

#63364B

#980147

#990047

Interior Use

Best Rooms

bedrooms, dressing rooms, powder rooms

Best Uses

main walls, ceilings, soft fabrics, large surfaces

Pairs With

cream walls, walnut furniture, terracotta, brass

Accessibility (WCAG)

vs White

8.57:1

AAA

vs Black

2.45:1

Fail

Deuteranopia

#990147

#645F43

Original → Simulated

Protanopia

#990147

#424242

Original → Simulated

Tritanopia

#990147

#96232A

Original → Simulated

Color Psychology

Soft · Romantic

Purple Red strikes the line between warm-neutral and statement — light enough for primary walls in soft-light rooms, expressive enough to give a bedroom or dressing room real character. Reads expensive next to cream, walnut, and brass.

SymbolismTenderness, warmth, optimism

PersonalityGentle, intimate, optimistic

romancesoftnesswarmthbedroomintimateblush

How it looks under different light

#B22D50

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#990147

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#9F3275

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#EEE7EA

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#0D7544

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #990147;

CSS — background

background-color: #990147;

CSS Variable

--color-purple-red: #990147;

Tailwind v3 — config

colors: { 'purple-red': '#990147' }

Tailwind — arbitrary

bg-[#990147] text-[#990147]

SCSS

$purple-red: #990147;

Similar Colors

Magenta

#9C284B · ΔE 9.0

Gypsy Pink

#AB3162 · ΔE 10.6

Blushing Red

#B83153 · ΔE 13.1

Royal Flush

#A0365F · ΔE 13.2

Cherry Burst

#9F233D · ΔE 13.4

Fuchsine

#AD364E · ΔE 14.5

Raspberry Glaze

#AC3D58 · ΔE 14.7

Crushed Velvet

#8D2D48 · ΔE 14.8

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #990147?

#990147 is Purple Red, a deep pink with a warm undertone.

Is #990147 warm or cool?

Purple Red reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Purple Red?

Purple Red works well in bedrooms, dressing rooms, powder rooms. Designers typically use it for main walls, ceilings, soft fabrics, large surfaces.

What colors pair well with Purple Red?

Purple Red pairs naturally with cream walls, walnut furniture, terracotta, brass. Its complementary color is also a strong contrast option for accents.

Where can I download Purple Red?

You can download Purple Red on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Purple Red?

The hex code is #990147. In RGB it's 153, 1, 71, and in HSL it's 332°, 99%, 30%.

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