BROWNS
Puma
#96711C
Puma is #96711C in HEX — rgb(150, 113, 28), hsl(42°, 69%, 35%), cmyk(0%, 25%, 81%, 41%).
Puma pulls into the rich end of the browns spectrum — HSL 42°, 69%, 35%. The balanced saturation makes it confident without overpowering, and the hue reads warm. In interior projects it shines on trim, cabinetry, leather goods, wood accents — for warmth and weight. Reads best alongside cream walls, off-white linen, brass, soft black.
Color Codes
Paint Matches — this color across 16 brands
Behr
Goldenrod Tea 310F-6
Benjamin Moore
Golden 2153-10
Sherwin-Williams
Nankeen SW6397
Vista Paint
Saffron Valley C-871
Dutch Boy
Caterpillar Yellow D-6765
Colorhouse
Grain .07 Grain-07
Dulux
Turmeric S16E9
Hallman-Lindsay
Saffron Valley 872
Dunn-Edwards
Peanut Brittle DE5447
PPG
Butterscotch Ripple 1106-7
Valspar
Pumpkin Squash 3009-5
Kobra
Yellow 11
RAL
Ochre Brown 8001
Kilz
October Leaf LE290-01
Farrow & Ball
India Yellow 66
IKEA
IKEA108 108
Light Reflectance & Undertone
Light Reflectance Value (LRV)
18/100
Dark
Soaks up light and feels moody and intimate. Great for studies, dining rooms and accent walls; pair with ample lighting.
Undertone
Reads as a warm orange with a yellow undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.
Color Theory
Complementary
Analogous
Triadic
Split-Complementary
Tetradic
Monochromatic
Rectangle
Compound
Variations
Lighter
Darker
Saturation
Interior Use
Best Rooms
living rooms, libraries, dens
Best Uses
trim, cabinetry, leather goods, wood accents
Pairs With
cream walls, off-white linen, brass, soft black
Accessibility (WCAG)
Deuteranopia
Protanopia
Tritanopia
Color Psychology
Grounded · Earthy
Puma grounds a scheme — it gives the eye a place to rest and frames brighter colors around it. Use it on trim, cabinetry, leather goods, and structural wood elements; for walls it works in libraries and dens that want gravity.
How it looks under different light
Pairs With
Paint Info
Brand · Product Line
Benjamin Moore / Regal Select Interior
Recommended Finishes
Eggshell (walls) · Pearl (trim) · Matte (ceiling)
Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.
Best Surfaces
Primary walls · Cabinetry · Doors · Mouldings
Coverage & Dry Time
Typical coverage 350-400 sq ft per gallon over a primed surface.
Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.
Primer
Standard primer is adequate.
Application Tip
Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.
Paint Calculator
You'll need
4.0 litres
1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.
Code Snippets
color: #96711C;
background-color: #96711C;
--color-puma: #96711C;
colors: { 'puma': '#96711C' }
bg-[#96711C] text-[#96711C]
$puma: #96711C;
Similar Colors
Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.
Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.
Frequently Asked Questions
What color is #96711C?
#96711C is Puma, a deep brown with a warm undertone.
Is #96711C warm or cool?
Puma reads warm, which influences how it interacts with surrounding tones and natural light.
What rooms work best with Puma?
Puma works well in living rooms, libraries, dens. Designers typically use it for trim, cabinetry, leather goods, wood accents.
What colors pair well with Puma?
Puma pairs naturally with cream walls, off-white linen, brass, soft black. Its complementary color is also a strong contrast option for accents.
Where can I download Puma?
You can download Puma on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.
What's the hex code for Puma?
The hex code is #96711C. In RGB it's 150, 113, 28, and in HSL it's 42°, 69%, 35%.