REDS

New Sled

#933C3C

RGB 147, 60, 60 · HSL 0°, 42%, 41% · CMYK 0, 59, 59, 42

New Sled is #933C3C in HEX — rgb(147, 60, 60), hsl(0°, 42%, 41%), cmyk(0%, 59%, 59%, 42%).

New Sled pulls into the rich end of the reds spectrum — HSL 0°, 42%, 41%. The muted saturation makes it quiet but present, and the hue reads warm. In interior projects it shines on feature walls, dining rooms, hallways — anywhere you want energy. Reads best alongside cream walls, oak furniture, brass, soft black trim.

Color Codes

HEX#933C3C

RGB147, 60, 60

HSL0°, 42%, 41%

HSV0°, 59%, 58%

CMYK0, 59, 59, 42

Decimal9649212

CSS RGBrgb(147, 60, 60)

CSS HSLhsl(0, 42%, 41%)

Paint Matches — this color across 16 brands

Behr

New Sled HDC-WR15-12

ΔE 1.1 · #923A3C

Vista Paint

Lover's Kiss C-66

ΔE 1.8 · #8E393A

Sherwin-Williams

Red Bay SW6321

ΔE 1.9 · #8E3738

Valspar

Fabulous Red 1011-2

ΔE 2.1 · #973E41

Hallman-Lindsay

Lover's Kiss 67

ΔE 2.2 · #8F3B3D

Benjamin Moore

Raspberry 2080-10

ΔE 3 · #933639

PPG

Autumn Ridge 1058-7

ΔE 3.1 · #9B423F

Kilz

Haute Red TB-97

ΔE 3.7 · #8A3234

Farrow & Ball

Incarnadine 248

ΔE 4.2 · #A04344

Dulux

Strong Strawberry S05F9

ΔE 4.6 · #8A3B34

Dunn-Edwards

Deep Crimson DEA152

ΔE 4.6 · #8F423D

Kobra

Red 16

ΔE 4.9 · #9A4039

IKEA

IKEA104 104

ΔE 6.4 · #9A3636

Colorhouse

Create .05 Create-05

ΔE 8.6 · #942A35

RAL

Red Violet 4002

ΔE 9.8 · #922B3E

Dutch Boy

Spanish Red 7473

ΔE 13.6 · #732318

Light Reflectance & Undertone

Light Reflectance Value (LRV)

10/100

Dark

0 · DarkLight · 100

Soaks up light and feels moody and intimate. Great for studies, dining rooms and accent walls; pair with ample lighting.

Undertone

TemperatureWarm MasstoneRed UndertonePink

Reads as a warm red with a pink undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#933C3C

#3D9494

Analogous

#943D69

#933C3C

#94693D

Triadic

#933C3C

#3D943D

#3D3D94

Split-Complementary

#933C3C

#3D9469

#3D6994

Tetradic

#933C3C

#69943D

#3D9494

#693D94

Monochromatic

#281010

#5E2626

#933C3C

#BE6060

#D49696

Rectangle

#933C3C

#94943D

#3D9494

#3D3D94

Compound

#933C3C

#94693D

#3D9494

#3D6994

Variations

Lighter

#B95454

#C58585

#DABBBB

Darker

#792F2F

#541F1F

#321111

Saturation

#765B5B

#943D3D

#B31E1E

Interior Use

Best Rooms

dining rooms, hallways, feature walls

Best Uses

accent walls, doors, statement furniture

Pairs With

cream walls, oak furniture, brass, soft black trim

Accessibility (WCAG)

vs White

7.11:1

AAA

vs Black

2.95:1

Fail

Deuteranopia

#933C3C

#6C6539

Original → Simulated

Protanopia

#933C3C

#53533C

Original → Simulated

Tritanopia

#933C3C

#913F45

Original → Simulated

Color Psychology

Bold · Energetic

New Sled carries the unmistakable charge of red — it raises pulse and appetite, draws the eye first in any room, and refuses to recede. Use it where you want presence: dining rooms that should feel social, hallways that need a focal point, front doors that announce arrival.

SymbolismPassion, urgency, vitality

PersonalityConfident, expressive, daring

energyappetitefocalsocialwarmthstatement

How it looks under different light

#AE5A48

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#933C3C

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#9B5F6C

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#ECE9E9

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#397979

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #933C3C;

CSS — background

background-color: #933C3C;

CSS Variable

--color-new-sled: #933C3C;

Tailwind v3 — config

colors: { 'new-sled': '#933C3C' }

Tailwind — arbitrary

bg-[#933C3C] text-[#933C3C]

SCSS

$new-sled: #933C3C;

Similar Colors

Raspberry Truffle

#923538 · ΔE 3.2

Cinnabar

#944544 · ΔE 4.7

Pomegranate

#8B383E · ΔE 4.8

Bonaparte

#9F3E3E · ΔE 5.0

Maple Leaf Red

#914443 · ΔE 5.2

Spanish Red

#984841 · ΔE 5.3

Currant Red

#A03D41 · ΔE 5.3

Burnt Peanut Red

#A14048 · ΔE 5.9

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #933C3C?

#933C3C is New Sled, a mid-tone red with a warm undertone.

Is #933C3C warm or cool?

New Sled reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with New Sled?

New Sled works well in dining rooms, hallways, feature walls. Designers typically use it for accent walls, doors, statement furniture.

What colors pair well with New Sled?

New Sled pairs naturally with cream walls, oak furniture, brass, soft black trim. Its complementary color is also a strong contrast option for accents.

Where can I download New Sled?

You can download New Sled on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for New Sled?

The hex code is #933C3C. In RGB it's 147, 60, 60, and in HSL it's 0°, 42%, 41%.

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