PINKS

Imaginary Mauve

#89687D

RGB 137, 104, 125 · HSL 322°, 14%, 47% · CMYK 0, 24, 9, 46

Imaginary Mauve is #89687D in HEX — rgb(137, 104, 125), hsl(322°, 14%, 47%), cmyk(0%, 24%, 9%, 46%).

Imaginary Mauve pulls into the mid-tone end of the pinks spectrum — HSL 322°, 14%, 47%. The neutral saturation makes it near-neutral and forgiving, and the hue reads warm. In interior projects it shines on bedrooms, dressing rooms, soft fabrics — for romantic, intimate spaces. Reads best alongside cream walls, walnut furniture, terracotta, brass.

Color Codes

HEX#89687D

RGB137, 104, 125

HSL322°, 14%, 47%

HSV322°, 24%, 54%

CMYK0, 24, 9, 46

Decimal9005181

CSS RGBrgb(137, 104, 125)

CSS HSLhsl(322, 14%, 47%)

Paint Matches — this color across 16 brands

Dulux

Imaginary Mauve S46E6

ΔE 0.6 · #89687E

Vista Paint

Orchard Plum K-745

ΔE 1.2 · #87657A

PPG

Blackberry Jam 1178-6

ΔE 2.6 · #87657E

Sherwin-Williams

Plum Dandy SW6284

ΔE 3.1 · #8B6878

Hallman-Lindsay

Majestic Plum 1214

ΔE 3.6 · #806173

Valspar

Canton Purple 1003-7B

ΔE 3.8 · #8B7083

Benjamin Moore

Lazy 1378

ΔE 3.9 · #8E6883

Behr

Phantom Hue 110F-5

ΔE 4.5 · #856E81

Kilz

Burgundy Frost LA270-02

ΔE 4.7 · #8C7284

Dunn-Edwards

Muted Berry DE5977

ΔE 6.5 · #91788C

IKEA

IKEA134 134

ΔE 7.2 · #856A73

RAL

Pastel Violet 4009

ΔE 9.1 · #A47D90

Farrow & Ball

Brassica 271

ΔE 12.9 · #8D8089

Colorhouse

Wood .05 Wood-05

ΔE 13 · #6F595D

Kobra

Fuchsia 22

ΔE 17.6 · #A25877

Dutch Boy

Natural Gray VS-9332

ΔE 19.9 · #878787

Light Reflectance & Undertone

Light Reflectance Value (LRV)

17/100

Dark

0 · DarkLight · 100

Soaks up light and feels moody and intimate. Great for studies, dining rooms and accent walls; pair with ample lighting.

Undertone

TemperatureNeutral MasstonePink UndertoneRed

Reads as a neutral pink with a red undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#89687D

#678973

Analogous

#846789

#89687D

#89676C

Triadic

#89687D

#7C8967

#677C89

Split-Complementary

#89687D

#6C8967

#678984

Tetradic

#89687D

#898467

#678973

#676C89

Monochromatic

#31252D

#5D4655

#89687D

#AC91A2

#CDBCC7

Rectangle

#89687D

#897367

#678973

#677C89

Compound

#89687D

#89676C

#678973

#678984

Variations

Lighter

#A28497

#B8A4B0

#D4CBD1

Darker

#6E5264

#4C3845

#2D2028

Saturation

#7D7379

#89677C

#BC348A

Interior Use

Best Rooms

bedrooms, dressing rooms, powder rooms

Best Uses

main walls, ceilings, soft fabrics, large surfaces

Pairs With

cream walls, walnut furniture, terracotta, brass

Accessibility (WCAG)

vs White

4.84:1

vs Black

4.34:1

AA Large

Deuteranopia

#89687D

#75767D

Original → Simulated

Protanopia

#89687D

#6E6E7B

Original → Simulated

Tritanopia

#89687D

#876C6C

Original → Simulated

Color Psychology

Soft · Romantic

Imaginary Mauve strikes the line between warm-neutral and statement — light enough for primary walls in soft-light rooms, expressive enough to give a bedroom or dressing room real character. Reads expensive next to cream, walnut, and brass.

SymbolismTenderness, warmth, optimism

PersonalityGentle, intimate, optimistic

romancesoftnesswarmthbedroomintimateblush

How it looks under different light

#A67B79

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#89687D

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#93809D

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#EBEAEB

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F7F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#4C7F5F

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #89687D;

CSS — background

background-color: #89687D;

CSS Variable

--color-imaginary-mauve: #89687D;

Tailwind v3 — config

colors: { 'imaginary-mauve': '#89687D' }

Tailwind — arbitrary

bg-[#89687D] text-[#89687D]

SCSS

$imaginary-mauve: #89687D;

Similar Colors

Lazy Afternoon

#8D6782 · ΔE 3.9

Aplomb

#94717D · ΔE 6.4

Plum Perfect

#8F6483 · ΔE 6.8

Cupid's Dart

#7D6685 · ΔE 7.5

Pinot Grigio Grape

#6F6177 · ΔE 9.1

Bonne Nuit

#7C6A73 · ΔE 9.1

Wild Orchid

#957E99 · ΔE 9.6

Nightfall Sky

#6F6578 · ΔE 10.0

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #89687D?

#89687D is Imaginary Mauve, a mid-tone pink with a warm undertone.

Is #89687D warm or cool?

Imaginary Mauve reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Imaginary Mauve?

Imaginary Mauve works well in bedrooms, dressing rooms, powder rooms. Designers typically use it for main walls, ceilings, soft fabrics, large surfaces.

What colors pair well with Imaginary Mauve?

Imaginary Mauve pairs naturally with cream walls, walnut furniture, terracotta, brass. Its complementary color is also a strong contrast option for accents.

Where can I download Imaginary Mauve?

You can download Imaginary Mauve on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Imaginary Mauve?

The hex code is #89687D. In RGB it's 137, 104, 125, and in HSL it's 322°, 14%, 47%.

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