REDS

Wild Berry

#7E3A3C

RGB 126, 58, 60 · HSL 358°, 37%, 36% · CMYK 0, 54, 52, 51

Wild Berry is #7E3A3C in HEX — rgb(126, 58, 60), hsl(358°, 37%, 36%), cmyk(0%, 54%, 52%, 51%).

Wild Berry pulls into the rich end of the reds spectrum — HSL 358°, 37%, 36%. The muted saturation makes it quiet but present, and the hue reads warm. In interior projects it shines on feature walls, dining rooms, hallways — anywhere you want energy. Reads best alongside cream walls, oak furniture, brass, soft black trim.

Color Codes

HEX#7E3A3C

RGB126, 58, 60

HSL358°, 37%, 36%

HSV358°, 54%, 49%

CMYK0, 54, 52, 51

Decimal8272444

CSS RGBrgb(126, 58, 60)

CSS HSLhsl(358, 37%, 36%)

Paint Matches — this color across 16 brands

Behr

Dozen Roses UL110-21

ΔE 1.1 · #7E3C3D

Dulux

Wild Berry S03G9

ΔE 1.2 · #7E3A3E

IKEA

IKEA102 102

ΔE 2.1 · #7E3738

Benjamin Moore

Dinner AF-300

ΔE 2.4 · #773738

Valspar

Heirloom Red 1010-3

ΔE 2.6 · #7F3639

Vista Paint

Prado Red K-688

ΔE 2.8 · #7F3E42

Kilz

Oriental Red LA120-02

ΔE 3.2 · #7D3436

PPG

Ruby Lips 1052-7

ΔE 3.9 · #813E45

Sherwin-Williams

Wild Currant SW7583

ΔE 3.9 · #7C3239

Hallman-Lindsay

Fruitful Orchard 101

ΔE 4.2 · #773B3E

Dunn-Edwards

Spiced Berry DEA149

ΔE 5 · #85443F

Farrow & Ball

Eating Room Red 43

ΔE 7.8 · #8F4E4D

Colorhouse

Wood .04 Wood-04

ΔE 8.3 · #67272A

RAL

Oxide Red 3009

ΔE 9.8 · #642424

Kobra

Red 16

ΔE 14 · #9A4039

Dutch Boy

Spanish Red 7473

ΔE 16 · #732318

Light Reflectance & Undertone

Light Reflectance Value (LRV)

8/100

Very Dark

0 · DarkLight · 100

Absorbs almost all light — dramatic and cocooning. Needs strong artificial lighting and works best as an accent or in well-lit rooms.

Undertone

TemperatureWarm MasstoneRed UndertonePink

Reads as a warm red with a pink undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#7E3A3C

#3A7E7C

Analogous

#7E3A5E

#7E3A3C

#7E5A3A

Triadic

#7E3A3C

#3C7E3A

#3A3C7E

Split-Complementary

#7E3A3C

#3A7E5A

#3A5E7E

Tetradic

#7E3A3C

#5E7E3A

#3A7E7C

#5A3A7E

Monochromatic

#150A0A

#492223

#7E3A3C

#B05457

#C8888A

Rectangle

#7E3A3C

#7E7C3A

#3A7E7C

#3A3C7E

Compound

#7E3A3C

#7E5A3A

#3A7E7C

#3A5E7E

Variations

Lighter

#AA4E51

#BC7E80

#D5B7B8

Darker

#662D2F

#471E1F

#2A1112

Saturation

#665252

#7E3A3C

#9B1D21

Interior Use

Best Rooms

dining rooms, hallways, feature walls

Best Uses

accent walls, doors, statement furniture

Pairs With

cream walls, oak furniture, brass, soft black trim

Accessibility (WCAG)

vs White

8.21:1

AAA

vs Black

2.56:1

Fail

Deuteranopia

#7E3A3C

#5F593A

Original → Simulated

Protanopia

#7E3A3C

#4B4B3C

Original → Simulated

Tritanopia

#7E3A3C

#7D3D41

Original → Simulated

Color Psychology

Bold · Energetic

Wild Berry carries the unmistakable charge of red — it raises pulse and appetite, draws the eye first in any room, and refuses to recede. Use it where you want presence: dining rooms that should feel social, hallways that need a focal point, front doors that announce arrival.

SymbolismPassion, urgency, vitality

PersonalityConfident, expressive, daring

energyappetitefocalsocialwarmthstatement

How it looks under different light

#9E5848

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#7E3A3C

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#8B5D6C

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#ECE9E9

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#356765

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #7E3A3C;

CSS — background

background-color: #7E3A3C;

CSS Variable

--color-wild-berry: #7E3A3C;

Tailwind v3 — config

colors: { 'wild-berry': '#7E3A3C' }

Tailwind — arbitrary

bg-[#7E3A3C] text-[#7E3A3C]

SCSS

$wild-berry: #7E3A3C;

Similar Colors

Dinner Party

#763637 · ΔE 2.7

Pottery Red

#853F44 · ΔE 3.0

Parisian Red®

#773935 · ΔE 4.0

Sundried Tomato

#783934 · ΔE 4.3

Palace Arms Red

#783C36 · ΔE 5.1

Redwood

#82423A · ΔE 5.9

Raisin Torte

#73383F · ΔE 6.3

Hot Apple Spice

#8A453E · ΔE 6.6

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #7E3A3C?

#7E3A3C is Wild Berry, a deep red with a warm undertone.

Is #7E3A3C warm or cool?

Wild Berry reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Wild Berry?

Wild Berry works well in dining rooms, hallways, feature walls. Designers typically use it for accent walls, doors, statement furniture.

What colors pair well with Wild Berry?

Wild Berry pairs naturally with cream walls, oak furniture, brass, soft black trim. Its complementary color is also a strong contrast option for accents.

Where can I download Wild Berry?

You can download Wild Berry on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Wild Berry?

The hex code is #7E3A3C. In RGB it's 126, 58, 60, and in HSL it's 358°, 37%, 36%.

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