PINKS
Bordeaux
#7B002C
Bordeaux is #7B002C in HEX — rgb(123, 0, 44), hsl(339°, 100%, 24%), cmyk(0%, 100%, 64%, 52%).
Bordeaux pulls into the deep end of the pinks spectrum — HSL 339°, 100%, 24%. The saturated saturation makes it bold and immediate, and the hue reads warm. In interior projects it shines on bedrooms, dressing rooms, soft fabrics — for romantic, intimate spaces. Reads best alongside cream walls, walnut furniture, terracotta, brass.
Color Codes
Paint Matches — this color across 16 brands
Behr
Cherry Cobbler S-G-140
RAL
Pearl Ruby Red 3032
Vista Paint
It's the Berries K-720
Hallman-Lindsay
Velvet Cake 1124
Dulux
Scarlet Desire SB7G4
Dunn-Edwards
Scarlet Apple DEA146
Kilz
Francesca LA110-02
Benjamin Moore
Crushed 2076-10
Colorhouse
Create .05 Create-05
Sherwin-Williams
Cerise SW6580
Valspar
Quite Red 1011-3
Farrow & Ball
Rectory Red 217
PPG
Madeira Red 13-11
IKEA
IKEA104 104
Dutch Boy
Spanish Red 7473
Kobra
Red 16
Light Reflectance & Undertone
Light Reflectance Value (LRV)
4/100
Very Dark
Absorbs almost all light — dramatic and cocooning. Needs strong artificial lighting and works best as an accent or in well-lit rooms.
Undertone
Reads as a warm pink with a red undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.
Color Theory
Complementary
Analogous
Triadic
Split-Complementary
Tetradic
Monochromatic
Rectangle
Compound
Variations
Lighter
Darker
Saturation
Interior Use
Best Rooms
bedrooms, dressing rooms, powder rooms
Best Uses
main walls, ceilings, soft fabrics, large surfaces
Pairs With
cream walls, walnut furniture, terracotta, brass
Accessibility (WCAG)
Deuteranopia
Protanopia
Tritanopia
Color Psychology
Soft · Romantic
Bordeaux strikes the line between warm-neutral and statement — light enough for primary walls in soft-light rooms, expressive enough to give a bedroom or dressing room real character. Reads expensive next to cream, walnut, and brass.
How it looks under different light
Pairs With
Paint Info
Brand · Product Line
Benjamin Moore / Aura Interior (for richer color depth in deep tones)
Recommended Finishes
Matte (walls) · Pearl (trim) · Satin (doors)
Deep colors look best in matte — gloss exaggerates surface flaws. Reserve subtle sheen for trim, doors, and high-touch areas.
Best Surfaces
Accent walls · Doors · Cabinetry · Built-ins
Coverage & Dry Time
Typical coverage 350-400 sq ft per gallon over a primed surface.
Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.
Primer
Tinted primer in a similar value is highly recommended — saves a coat and prevents the wall colour from washing the surface.
Application Tip
Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.
Paint Calculator
You'll need
4.0 litres
1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.
Code Snippets
color: #7B002C;background-color: #7B002C;--color-bordeaux: #7B002C;colors: { 'bordeaux': '#7B002C' }bg-[#7B002C] text-[#7B002C]$bordeaux: #7B002C;Similar Colors
Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.
Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.
Frequently Asked Questions
What color is #7B002C?
#7B002C is Bordeaux, a deep pink with a warm undertone.
Is #7B002C warm or cool?
Bordeaux reads warm, which influences how it interacts with surrounding tones and natural light.
What rooms work best with Bordeaux?
Bordeaux works well in bedrooms, dressing rooms, powder rooms. Designers typically use it for main walls, ceilings, soft fabrics, large surfaces.
What colors pair well with Bordeaux?
Bordeaux pairs naturally with cream walls, walnut furniture, terracotta, brass. Its complementary color is also a strong contrast option for accents.
Where can I download Bordeaux?
You can download Bordeaux on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.
What's the hex code for Bordeaux?
The hex code is #7B002C. In RGB it's 123, 0, 44, and in HSL it's 339°, 100%, 24%.
