PURPLES

Genestealer Purple

#7761AB

RGB 119, 97, 171 · HSL 258°, 31%, 53% · CMYK 30, 43, 0, 33

Genestealer Purple is #7761AB in HEX — rgb(119, 97, 171), hsl(258°, 31%, 53%), cmyk(30%, 43%, 0%, 33%).

Genestealer Purple pulls into the mid-tone end of the purples spectrum — HSL 258°, 31%, 53%. The muted saturation makes it quiet but present, and the hue reads cool. In interior projects it shines on accent walls, dressing rooms, creative studios — for character without shouting. Reads best alongside warm whites, walnut, brass, deep velvet textiles.

Color Codes

HEX#7761AB

RGB119, 97, 171

HSL258°, 31%, 53%

HSV258°, 43%, 67%

CMYK30, 43, 0, 33

Decimal7823787

CSS RGBrgb(119, 97, 171)

CSS HSLhsl(258, 31%, 53%)

Paint Matches — this color across 16 brands

Behr

Passion Fruit M100-5

ΔE 6.5 · #8471BF

Dulux

Purple Eden SB8G3

ΔE 6.9 · #745F9D

Dunn-Edwards

Mardi Gras DE5943

ΔE 7.2 · #665D9E

Kobra

Violet 25

ΔE 7.7 · #776BAB

Vista Paint

Royal Raul K-25

ΔE 8.4 · #8771B2

Hallman-Lindsay

Medieval 1263

ΔE 10.1 · #696DB0

Valspar

Rollick 4003-10C

ΔE 10.7 · #745A92

PPG

Royal Lilac 1250-7

ΔE 10.9 · #835995

Benjamin Moore

Mystical 2071-30

ΔE 11.7 · #674C87

Kilz

Mystical Purple RH260

ΔE 14 · #796A9D

Sherwin-Williams

Clematis SW6831

ΔE 14.6 · #7E6596

RAL

Pearl Violet 4011

ΔE 17.8 · #8673A1

Dutch Boy

Blue Sea VS-9451

ΔE 19 · #2D61AD

Colorhouse

Petal .05 Petal-05

ΔE 20.4 · #1F4992

IKEA

IKEA128 128

ΔE 20.6 · #4A72B0

Farrow & Ball

Pitch Blue 220

ΔE 27.5 · #636E8F

Light Reflectance & Undertone

Light Reflectance Value (LRV)

15/100

Dark

0 · DarkLight · 100

Soaks up light and feels moody and intimate. Great for studies, dining rooms and accent walls; pair with ample lighting.

Undertone

TemperatureNeutral MasstoneViolet UndertoneBlue

Reads as a neutral violet with a blue undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#7761AB

#96AC62

Analogous

#6271AC

#7761AB

#9D62AC

Triadic

#7761AB

#AC7862

#62AC78

Split-Complementary

#7761AB

#AC9D62

#71AC62

Tetradic

#7761AB

#AC6271

#96AC62

#62AC9D

Monochromatic

#33284D

#55437F

#7761AB

#A394C7

#CEC6E1

Rectangle

#7761AB

#AC6296

#96AC62

#62AC78

Compound

#7761AB

#9D62AC

#96AC62

#71AC62

Variations

Lighter

#9381BD

#B0A4CA

#D1CCDE

Darker

#5E498F

#403164

#251C3B

Saturation

#837C92

#7862AC

#6839D6

Interior Use

Best Rooms

dressing rooms, creative studios, accent walls

Best Uses

feature walls, cabinetry, textiles

Pairs With

warm whites, walnut, brass, deep velvet textiles

Accessibility (WCAG)

vs White

5.14:1

vs Black

4.08:1

AA Large

Deuteranopia

#7761AB

#5B72AB

Original → Simulated

Protanopia

#7761AB

#6565A4

Original → Simulated

Tritanopia

#7761AB

#6F7269

Original → Simulated

Color Psychology

Sophisticated · Imaginative

Genestealer Purple carries history — long associated with luxury and contemplation. It works in low-light, intimate rooms (dressing rooms, dens, accent walls) where its complexity gets time to unfold. Pair with brass and walnut.

SymbolismLuxury, intuition, creativity

PersonalityRefined, mysterious, artistic

luxurycreativeintuitionintimateaccentrefined

How it looks under different light

#99759B

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#7761AB

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#867AC0

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#EAE9EC

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F7F7F8

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#7F9155

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Trim · Soft furniture

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #7761AB;

CSS — background

background-color: #7761AB;

CSS Variable

--color-genestealer-purple: #7761AB;

Tailwind v3 — config

colors: { 'genestealer-purple': '#7761AB' }

Tailwind — arbitrary

bg-[#7761AB] text-[#7761AB]

SCSS

$genestealer-purple: #7761AB;

Similar Colors

Mystical Grape

#664B86 · ΔE 12.0

Seduction

#6C598D · ΔE 13.1

Scandinavian Blue

#4E4E8C · ΔE 13.5

Charmed Violet

#9379B0 · ΔE 14.9

Your Majesty

#635083 · ΔE 15.0

Crocus Petal Purple

#9A80B9 · ΔE 16.1

Mauve Bauhaus

#5E5384 · ΔE 16.3

Twilight Blue

#365496 · ΔE 17.8

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #7761AB?

#7761AB is Genestealer Purple, a mid-tone purple with a cool undertone.

Is #7761AB warm or cool?

Genestealer Purple reads cool, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Genestealer Purple?

Genestealer Purple works well in dressing rooms, creative studios, accent walls. Designers typically use it for feature walls, cabinetry, textiles.

What colors pair well with Genestealer Purple?

Genestealer Purple pairs naturally with warm whites, walnut, brass, deep velvet textiles. Its complementary color is also a strong contrast option for accents.

Where can I download Genestealer Purple?

You can download Genestealer Purple on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Genestealer Purple?

The hex code is #7761AB. In RGB it's 119, 97, 171, and in HSL it's 258°, 31%, 53%.

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