PINKS

Plum Wine

#734D58

RGB 115, 77, 88 · HSL 343°, 20%, 38% · CMYK 0, 33, 23, 55

Plum Wine is #734D58 in HEX — rgb(115, 77, 88), hsl(343°, 20%, 38%), cmyk(0%, 33%, 23%, 55%).

Plum Wine pulls into the rich end of the pinks spectrum — HSL 343°, 20%, 38%. The muted saturation makes it quiet but present, and the hue reads warm. In interior projects it shines on bedrooms, dressing rooms, soft fabrics — for romantic, intimate spaces. Reads best alongside cream walls, walnut furniture, terracotta, brass.

Color Codes

HEX#734D58

RGB115, 77, 88

HSL343°, 20%, 38%

HSV343°, 33%, 45%

CMYK0, 33, 23, 55

Decimal7556440

CSS RGBrgb(115, 77, 88)

CSS HSLhsl(343, 20%, 38%)

Paint Matches — this color across 16 brands

Dulux

Stravinsky Pink S48E7

ΔE 1.3 · #76505A

Behr

Rule Breaker MQ1-1

ΔE 1.7 · #774E58

Valspar

Stoic 1010-6

ΔE 1.9 · #724E56

Benjamin Moore

Bordéaux 1365

ΔE 2.9 · #6D4652

Dunn-Edwards

Wine Stain DEA145

ΔE 3.9 · #69444F

Hallman-Lindsay

Madder historic-madder

ΔE 4.7 · #754C50

Vista Paint

Madder C-1321

ΔE 5 · #764F52

Kilz

Cranberry Spice LA290-01

ΔE 5.2 · #7E4E5E

PPG

Positively Purple 13-08

ΔE 6 · #6B4D5F

Farrow & Ball

Preference Red 297

ΔE 6.5 · #6D4247

Sherwin-Williams

River Rouge SW6026

ΔE 6.7 · #76595D

Colorhouse

Wood .05 Wood-05

ΔE 8.6 · #6F595D

Kobra

Red 17

ΔE 10.9 · #583F40

RAL

Red Lilac 4001

ΔE 11.3 · #6D3F5B

IKEA

IKEA134 134

ΔE 11.9 · #856A73

Dutch Boy

Western Brown VS-9660

ΔE 17.7 · #53372C

Light Reflectance & Undertone

Light Reflectance Value (LRV)

10/100

Dark

0 · DarkLight · 100

Soaks up light and feels moody and intimate. Great for studies, dining rooms and accent walls; pair with ample lighting.

Undertone

TemperatureWarm MasstonePink UndertoneRed

Reads as a warm pink with a red undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#734D58

#4E7469

Analogous

#744E6C

#734D58

#74564E

Triadic

#734D58

#59744E

#4E5974

Split-Complementary

#734D58

#4E7456

#4E6C74

Tetradic

#734D58

#6C744E

#4E7469

#564E74

Monochromatic

#181013

#462F36

#734D58

#9F6F7D

#BE9DA6

Rectangle

#734D58

#74694E

#4E7469

#4E5974

Compound

#734D58

#74564E

#4E7469

#4E6C74

Variations

Lighter

#9A6776

#B09099

#CFC0C4

Darker

#5E3D46

#412A30

#26181C

Saturation

#675B5E

#744E59

#9B2748

Interior Use

Best Rooms

bedrooms, dressing rooms, powder rooms

Best Uses

main walls, ceilings, soft fabrics, large surfaces

Pairs With

cream walls, walnut furniture, terracotta, brass

Accessibility (WCAG)

vs White

7.16:1

AAA

vs Black

2.93:1

Fail

Deuteranopia

#734D58

#5E5D57

Original → Simulated

Protanopia

#734D58

#555557

Original → Simulated

Tritanopia

#734D58

#715051

Original → Simulated

Color Psychology

Soft · Romantic

Plum Wine strikes the line between warm-neutral and statement — light enough for primary walls in soft-light rooms, expressive enough to give a bedroom or dressing room real character. Reads expensive next to cream, walnut, and brass.

SymbolismTenderness, warmth, optimism

PersonalityGentle, intimate, optimistic

romancesoftnesswarmthbedroomintimateblush

How it looks under different light

#96665D

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#734D58

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#836B81

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#EBEAEA

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#3E675B

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #734D58;

CSS — background

background-color: #734D58;

CSS Variable

--color-plum-wine: #734D58;

Tailwind v3 — config

colors: { 'plum-wine': '#734D58' }

Tailwind — arbitrary

bg-[#734D58] text-[#734D58]

SCSS

$plum-wine: #734D58;

Similar Colors

Bordéaux Red

#6C4551 · ΔE 3.3

Kalamata

#6F505F · ΔE 4.3

Carter Plum

#734450 · ΔE 5.0

New London Burgundy

#754B4E · ΔE 5.6

Dark Walnut

#674A4E · ΔE 6.0

Bottle of Bordéaux

#7D485A · ΔE 7.3

Love Affair

#85595D · ΔE 7.5

Eggplant

#6D4A61 · ΔE 7.7

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #734D58?

#734D58 is Plum Wine, a deep pink with a warm undertone.

Is #734D58 warm or cool?

Plum Wine reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Plum Wine?

Plum Wine works well in bedrooms, dressing rooms, powder rooms. Designers typically use it for main walls, ceilings, soft fabrics, large surfaces.

What colors pair well with Plum Wine?

Plum Wine pairs naturally with cream walls, walnut furniture, terracotta, brass. Its complementary color is also a strong contrast option for accents.

Where can I download Plum Wine?

You can download Plum Wine on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Plum Wine?

The hex code is #734D58. In RGB it's 115, 77, 88, and in HSL it's 343°, 20%, 38%.

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