REDS

Chocolate Lab

#66433B

RGB 102, 67, 59 · HSL 11°, 27%, 32% · CMYK 0, 34, 42, 60

Chocolate Lab is #66433B in HEX — rgb(102, 67, 59), hsl(11°, 27%, 32%), cmyk(0%, 34%, 42%, 60%).

Chocolate Lab pulls into the rich end of the reds spectrum — HSL 11°, 27%, 32%. The muted saturation makes it quiet but present, and the hue reads warm. In interior projects it shines on feature walls, dining rooms, hallways — anywhere you want energy. Reads best alongside cream walls, oak furniture, brass, soft black trim.

Color Codes

HEX#66433B

RGB102, 67, 59

HSL11°, 27%, 32%

HSV11°, 42%, 40%

CMYK0, 34, 42, 60

Decimal6701883

CSS RGBrgb(102, 67, 59)

CSS HSLhsl(11, 27%, 32%)

Paint Matches — this color across 16 brands

IKEA

IKEA089 89

ΔE 1.8 · #6A443B

Dunn-Edwards

Sunken Ship DEA148

ΔE 2.1 · #6B443D

Behr

Toasted Pecan S190-7

ΔE 2.1 · #653F38

Benjamin Moore

Nicolson CW-270

ΔE 2.5 · #65423E

Dulux

Basset Brown S09D8

ΔE 2.6 · #64463D

PPG

Warm Mahogany 1060-7

ΔE 2.7 · #6D4741

Hallman-Lindsay

Otis Madiera historic-otis-madiera

ΔE 3 · #633D38

Sherwin-Williams

Aurora Brown SW2837

ΔE 3.1 · #6A4238

Vista Paint

Earthly Pleasure C-101

ΔE 3.3 · #68413E

Valspar

Double Chocolate 2011-8

ΔE 4 · #6F4B46

RAL

Chestnut Brown 8015

ΔE 4.5 · #633A34

Kilz

Ancient Spice LM170

ΔE 5.9 · #694A39

Kobra

Brown 43

ΔE 5.9 · #624A3E

Dutch Boy

Western Brown VS-9660

ΔE 6.9 · #53372C

Farrow & Ball

Preference Red 297

ΔE 8.2 · #6D4247

Colorhouse

Nourish .05 Nourish-05

ΔE 10.4 · #53453C

Light Reflectance & Undertone

Light Reflectance Value (LRV)

7/100

Very Dark

0 · DarkLight · 100

Absorbs almost all light — dramatic and cocooning. Needs strong artificial lighting and works best as an accent or in well-lit rooms.

Undertone

TemperatureWarm MasstoneRed UndertonePink

Reads as a warm red with a pink undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#66433B

#3C6068

Analogous

#683C4A

#66433B

#685A3C

Triadic

#66433B

#3C6844

#443C68

Split-Complementary

#66433B

#3C685A

#3C4A68

Tetradic

#66433B

#4A683C

#3C6068

#5A3C68

Monochromatic

#100B09

#372420

#66433B

#986357

#B88E84

Rectangle

#66433B

#60683C

#3C6068

#443C68

Compound

#66433B

#685A3C

#3C6068

#3C4A68

Variations

Lighter

#946055

#AF887F

#CEBBB7

Darker

#54362F

#3A2420

#221512

Saturation

#584D4B

#68443C

#85311E

Interior Use

Best Rooms

dining rooms, hallways, feature walls

Best Uses

accent walls, doors, statement furniture

Pairs With

cream walls, oak furniture, brass, soft black trim

Accessibility (WCAG)

vs White

8.64:1

AAA

vs Black

2.43:1

Fail

Deuteranopia

#66433B

#55503A

Original → Simulated

Protanopia

#66433B

#4A4A3C

Original → Simulated

Tritanopia

#66433B

#664345

Original → Simulated

Color Psychology

Bold · Energetic

Chocolate Lab carries the unmistakable charge of red — it raises pulse and appetite, draws the eye first in any room, and refuses to recede. Use it where you want presence: dining rooms that should feel social, hallways that need a focal point, front doors that announce arrival.

SymbolismPassion, urgency, vitality

PersonalityConfident, expressive, daring

energyappetitefocalsocialwarmthstatement

How it looks under different light

#8C5F47

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#66433B

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#79646C

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#ECEAEA

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#345057

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #66433B;

CSS — background

background-color: #66433B;

CSS Variable

--color-chocolate-lab: #66433B;

Tailwind v3 — config

colors: { 'chocolate-lab': '#66433B' }

Tailwind — arbitrary

bg-[#66433B] text-[#66433B]

SCSS

$chocolate-lab: #66433B;

Similar Colors

Nicolson Red

#64413D · ΔE 2.5

Barrel Brown

#67473A · ΔE 3.3

Pine Cone Brown

#5F433C · ΔE 3.7

Natural Brown

#684034 · ΔE 4.1

Chocolate Sundae

#5B3F36 · ΔE 4.1

Earth Brown

#6F473B · ΔE 4.2

English Manor

#6D4338 · ΔE 4.3

Toasted Brown

#6B4A3C · ΔE 4.3

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #66433B?

#66433B is Chocolate Lab, a deep red with a warm undertone.

Is #66433B warm or cool?

Chocolate Lab reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Chocolate Lab?

Chocolate Lab works well in dining rooms, hallways, feature walls. Designers typically use it for accent walls, doors, statement furniture.

What colors pair well with Chocolate Lab?

Chocolate Lab pairs naturally with cream walls, oak furniture, brass, soft black trim. Its complementary color is also a strong contrast option for accents.

Where can I download Chocolate Lab?

You can download Chocolate Lab on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Chocolate Lab?

The hex code is #66433B. In RGB it's 102, 67, 59, and in HSL it's 11°, 27%, 32%.

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