PURPLES

Loden Purple

#553A76

RGB 85, 58, 118 · HSL 267°, 34%, 35% · CMYK 28, 51, 0, 54

Loden Purple is #553A76 in HEX — rgb(85, 58, 118), hsl(267°, 34%, 35%), cmyk(28%, 51%, 0%, 54%).

Loden Purple pulls into the rich end of the purples spectrum — HSL 267°, 34%, 35%. The muted saturation makes it quiet but present, and the hue reads cool. In interior projects it shines on accent walls, dressing rooms, creative studios — for character without shouting. Reads best alongside warm whites, walnut, brass, deep velvet textiles.

Color Codes

HEX#553A76

RGB85, 58, 118

HSL267°, 34%, 35%

HSV267°, 51%, 46%

CMYK28, 51, 0, 54

Decimal5585526

CSS RGBrgb(85, 58, 118)

CSS HSLhsl(267, 34%, 35%)

Paint Matches — this color across 16 brands

Vista Paint

Iris Illusion K-24

ΔE 1.7 · #583E7B

Behr

Vintner M100-6

ΔE 4.8 · #50417F

Dulux

Secret Tradition S44G8

ΔE 6.1 · #56447A

Dunn-Edwards

Violet Majesty DEA142

ΔE 6.7 · #644982

Hallman-Lindsay

When Red Met Blue 1243

ΔE 7.5 · #564375

Benjamin Moore

Mystical 2071-30

ΔE 7.6 · #674C87

PPG

Eggplant 1247-7

ΔE 9.1 · #5A4E88

Kilz

Superstition RH250

ΔE 9.4 · #604C7F

Valspar

Sumptuous Purple 4010-10

ΔE 9.6 · #564371

Sherwin-Williams

Impulsive Purple SW6832

ΔE 10.7 · #624977

RAL

Blue Lilac 4005

ΔE 11.2 · #6C4675

Kobra

Violet 26

ΔE 14.4 · #7B598F

Dutch Boy

Blue Royale VS-9550

ΔE 18.6 · #243F90

Colorhouse

Petal .05 Petal-05

ΔE 19 · #1F4992

IKEA

IKEA122 122

ΔE 26.8 · #3A5170

Farrow & Ball

Pitch Blue 220

ΔE 29.1 · #636E8F

Light Reflectance & Undertone

Light Reflectance Value (LRV)

6/100

Very Dark

0 · DarkLight · 100

Absorbs almost all light — dramatic and cocooning. Needs strong artificial lighting and works best as an accent or in well-lit rooms.

Undertone

TemperatureNeutral MasstoneViolet UndertoneBlue

Reads as a neutral violet with a blue undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#553A76

#5C783B

Analogous

#3B3E78

#553A76

#753B78

Triadic

#553A76

#78563B

#3B7856

Split-Complementary

#553A76

#78753B

#3E783B

Tetradic

#553A76

#783B3E

#5C783B

#3B7875

Monochromatic

#0C0811

#312244

#553A76

#7B54AB

#A387C4

Rectangle

#553A76

#783B5C

#5C783B

#3B7856

Compound

#553A76

#753B78

#5C783B

#3E783B

Variations

Lighter

#7651A4

#997FB8

#C4B7D3

Darker

#452E61

#2F1F43

#1B1128

Saturation

#585062

#563B78

#531D95

Interior Use

Best Rooms

dressing rooms, creative studios, accent walls

Best Uses

feature walls, cabinetry, textiles

Pairs With

warm whites, walnut, brass, deep velvet textiles

Accessibility (WCAG)

vs White

9.32:1

AAA

vs Black

2.25:1

Fail

Deuteranopia

#553A76

#3A4B76

Original → Simulated

Protanopia

#553A76

#404070

Original → Simulated

Tritanopia

#553A76

#4F4841

Original → Simulated

Color Psychology

Sophisticated · Imaginative

Loden Purple carries history — long associated with luxury and contemplation. It works in low-light, intimate rooms (dressing rooms, dens, accent walls) where its complexity gets time to unfold. Pair with brass and walnut.

SymbolismLuxury, intuition, creativity

PersonalityRefined, mysterious, artistic

luxurycreativeintuitionintimateaccentrefined

How it looks under different light

#7F5874

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#553A76

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#6C5D98

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#EAE9EC

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F7F7F8

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#4E6236

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #553A76;

CSS — background

background-color: #553A76;

CSS Variable

--color-loden-purple: #553A76;

Tailwind v3 — config

colors: { 'loden-purple': '#553A76' }

Tailwind — arbitrary

bg-[#553A76] text-[#553A76]

SCSS

$loden-purple: #553A76;

Similar Colors

Mystical Grape

#664B86 · ΔE 7.2

Gentle Violet

#523C68 · ΔE 9.9

Your Majesty

#635083 · ΔE 10.7

Grape Gum

#413D6D · ΔE 11.1

Scandinavian Blue

#4E4E8C · ΔE 11.1

Basic Blue

#3F457D · ΔE 11.6

Mauve Bauhaus

#5E5384 · ΔE 13.0

Starry Night Blue

#334076 · ΔE 13.6

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #553A76?

#553A76 is Loden Purple, a deep purple with a cool undertone.

Is #553A76 warm or cool?

Loden Purple reads cool, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Loden Purple?

Loden Purple works well in dressing rooms, creative studios, accent walls. Designers typically use it for feature walls, cabinetry, textiles.

What colors pair well with Loden Purple?

Loden Purple pairs naturally with warm whites, walnut, brass, deep velvet textiles. Its complementary color is also a strong contrast option for accents.

Where can I download Loden Purple?

You can download Loden Purple on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Loden Purple?

The hex code is #553A76. In RGB it's 85, 58, 118, and in HSL it's 267°, 34%, 35%.

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