PURPLES

Loulou

#4C3347

RGB 76, 51, 71 · HSL 312°, 20%, 25% · CMYK 0, 33, 7, 70

Loulou is #4C3347 in HEX — rgb(76, 51, 71), hsl(312°, 20%, 25%), cmyk(0%, 33%, 7%, 70%).

Loulou pulls into the deep end of the purples spectrum — HSL 312°, 20%, 25%. The muted saturation makes it quiet but present, and the hue reads warm. In interior projects it shines on accent walls, dressing rooms, creative studios — for character without shouting. Reads best alongside warm whites, walnut, brass, deep velvet textiles.

Color Codes

HEX#4C3347

RGB76, 51, 71

HSL312°, 20%, 25%

HSV312°, 33%, 30%

CMYK0, 33, 7, 70

Decimal4993863

CSS RGBrgb(76, 51, 71)

CSS HSLhsl(312, 20%, 25%)

Paint Matches — this color across 16 brands

Vista Paint

So Merlot K-744

ΔE 3.1 · #513249

Kilz

Eggplant RA110-02

ΔE 4.1 · #503C50

Benjamin Moore

Peerage CC-36

ΔE 4.2 · #503C51

Dulux

Purple Witch S49B9

ΔE 4.2 · #47374A

Behr

Deep Garnet 110F-7

ΔE 4.2 · #482A3F

Dunn-Edwards

Mulberry DEA194

ΔE 4.7 · #593C50

Hallman-Lindsay

Royal Velvet 1306

ΔE 5.8 · #513E4D

Valspar

Poetic Purple 1010-8

ΔE 6.6 · #5D3A4B

Sherwin-Williams

Mature Grape SW6286

ΔE 6.7 · #5F3F54

PPG

Love Potion 1179-7

ΔE 7 · #603E53

Colorhouse

Create .06 Create-06

ΔE 8.2 · #5E3D5A

Farrow & Ball

Pelt 254

ΔE 8.7 · #50414C

IKEA

IKEA163 163

ΔE 9.5 · #423A45

RAL

Red Lilac 4001

ΔE 12.4 · #6D3F5B

Kobra

Red 17

ΔE 13.1 · #583F40

Dutch Boy

Dark Chocolate D-6782

ΔE 16.4 · #392A27

Light Reflectance & Undertone

Light Reflectance Value (LRV)

4/100

Very Dark

0 · DarkLight · 100

Absorbs almost all light — dramatic and cocooning. Needs strong artificial lighting and works best as an accent or in well-lit rooms.

Undertone

TemperatureNeutral MasstonePink UndertoneRed

Reads as a neutral pink with a red undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#4C3347

#334D38

Analogous

#45334D

#4C3347

#4D333B

Triadic

#4C3347

#474D33

#33474D

Split-Complementary

#4C3347

#3B4D33

#334D45

Tetradic

#4C3347

#4D4533

#334D38

#333B4D

Monochromatic

#0F0A0E

#1F141D

#4C3347

#7A5272

#A3759A

Rectangle

#4C3347

#4D3833

#334D38

#33474D

Compound

#4C3347

#4D333B

#334D38

#334D45

Variations

Lighter

#7A5272

#A07998

#C5B3C2

Darker

#3E2839

#2B1B28

#191017

Saturation

#443C42

#4D3347

#661957

Interior Use

Best Rooms

dressing rooms, creative studios, accent walls

Best Uses

feature walls, cabinetry, textiles

Pairs With

warm whites, walnut, brass, deep velvet textiles

Accessibility (WCAG)

vs White

11.22:1

AAA

vs Black

1.87:1

Fail

Deuteranopia

#4C3347

#3C3F47

Original → Simulated

Protanopia

#4C3347

#383845

Original → Simulated

Tritanopia

#4C3347

#4A3736

Original → Simulated

Color Psychology

Sophisticated · Imaginative

Loulou carries history — long associated with luxury and contemplation. It works in low-light, intimate rooms (dressing rooms, dens, accent walls) where its complexity gets time to unfold. Pair with brass and walnut.

SymbolismLuxury, intuition, creativity

PersonalityRefined, mysterious, artistic

luxurycreativeintuitionintimateaccentrefined

How it looks under different light

#785350

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#4C3347

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#665875

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#EBEAEB

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#29442E

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Regal Select Interior

Recommended Finishes

Eggshell (walls) · Pearl (trim) · Matte (ceiling)

Eggshell hides imperfections on main walls while keeping the color rich; pearl on trim adds subtle sheen and easier cleaning; flat matte on ceilings prevents glare.

Best Surfaces

Primary walls · Cabinetry · Doors · Mouldings

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Standard primer is adequate.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #4C3347;

CSS — background

background-color: #4C3347;

CSS Variable

--color-loulou: #4C3347;

Tailwind v3 — config

colors: { 'loulou': '#4C3347' }

Tailwind — arbitrary

bg-[#4C3347] text-[#4C3347]

SCSS

$loulou: #4C3347;

Similar Colors

Peerage

#4F3B50 · ΔE 3.9

Exotic Purple

#43334D · ΔE 5.8

Dark Purple

#4B3540 · ΔE 5.8

Autumn Purple

#5D3D54 · ΔE 6.2

Black Raspberry

#4D3D4B · ΔE 6.4

Jester

#5A3646 · ΔE 6.5

Plum Royale

#453C50 · ΔE 7.5

Taro

#5B435D · ΔE 7.9

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #4C3347?

#4C3347 is Loulou, a deep purple with a warm undertone.

Is #4C3347 warm or cool?

Loulou reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Loulou?

Loulou works well in dressing rooms, creative studios, accent walls. Designers typically use it for feature walls, cabinetry, textiles.

What colors pair well with Loulou?

Loulou pairs naturally with warm whites, walnut, brass, deep velvet textiles. Its complementary color is also a strong contrast option for accents.

Where can I download Loulou?

You can download Loulou on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Loulou?

The hex code is #4C3347. In RGB it's 76, 51, 71, and in HSL it's 312°, 20%, 25%.

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