BROWNS

Loam

#443724

RGB 68, 55, 36 · HSL 36°, 31%, 20% · CMYK 0, 19, 47, 73

Loam is #443724 in HEX — rgb(68, 55, 36), hsl(36°, 31%, 20%), cmyk(0%, 19%, 47%, 73%).

Loam pulls into the deep end of the browns spectrum — HSL 36°, 31%, 20%. The muted saturation makes it quiet but present, and the hue reads warm. In interior projects it shines on trim, cabinetry, leather goods, wood accents — for warmth and weight. Reads best alongside cream walls, off-white linen, brass, soft black.

Color Codes

HEX#443724

RGB68, 55, 36

HSL36°, 31%, 20%

HSV36°, 47%, 27%

CMYK0, 19, 47, 73

Decimal4470564

CSS RGBrgb(68, 55, 36)

CSS HSLhsl(36, 31%, 20%)

Paint Matches — this color across 16 brands

RAL

Yellow Olive 6014

ΔE 4.8 · #47402E

Behr

Dried Leaf S-H-710

ΔE 5.3 · #453F2F

Sherwin-Williams

Dark Clove SW9183

ΔE 5.5 · #4C3D31

Vista Paint

Ruggero Grey C-451

ΔE 6.2 · #464131

Kilz

Black Bread LL100

ΔE 6.6 · #4C4235

Benjamin Moore

Tudor HC-185

ΔE 7.2 · #503B31

Hallman-Lindsay

Ruggero Grey 452

ΔE 7.6 · #484435

Dulux

Chocolate Souffle S10B9

ΔE 7.7 · #503D34

Dutch Boy

Mud Pie VS-9501

ΔE 8.3 · #5B4631

Colorhouse

Wood .06 Wood-06

ΔE 9.1 · #312F24

IKEA

IKEA197 197

ΔE 10.3 · #473633

PPG

Afternoon Tea 1023-7

ΔE 10.7 · #594E40

Dunn-Edwards

Northern Territory DEA158

ΔE 10.9 · #5E463C

Kobra

Brown 43

ΔE 11.6 · #624A3E

Valspar

Montana Moss 6009-3

ΔE 12.4 · #595244

Farrow & Ball

Mahogany 36

ΔE 13.1 · #534644

Light Reflectance & Undertone

Light Reflectance Value (LRV)

4/100

Very Dark

0 · DarkLight · 100

Absorbs almost all light — dramatic and cocooning. Needs strong artificial lighting and works best as an accent or in well-lit rooms.

Undertone

TemperatureWarm MasstoneOrange UndertoneYellow

Reads as a warm orange with a yellow undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.

Color Theory

Complementary

#443724

#233043

Analogous

#432623

#443724

#404323

Triadic

#443724

#234336

#362343

Split-Complementary

#443724

#234043

#262343

Tetradic

#443724

#234326

#233043

#432340

Monochromatic

#110E09

#443724

#755F3E

#A78758

Rectangle

#443724

#304323

#233043

#362343

Compound

#443724

#404323

#233043

#262343

Variations

Lighter

#78613F

#A58B64

#C7BBA8

Darker

#362B1C

#261E12

#16110B

Saturation

#38342E

#433623

#543A12

Interior Use

Best Rooms

living rooms, libraries, dens

Best Uses

trim, cabinetry, leather goods, wood accents

Pairs With

cream walls, off-white linen, brass, soft black

Accessibility (WCAG)

vs White

11.55:1

AAA

vs Black

1.82:1

Fail

Deuteranopia

#443724

#3F3A24

Original → Simulated

Protanopia

#443724

#393927

Original → Simulated

Tritanopia

#443724

#453537

Original → Simulated

Color Psychology

Grounded · Earthy

Loam grounds a scheme — it gives the eye a place to rest and frames brighter colors around it. Use it on trim, cabinetry, leather goods, and structural wood elements; for walls it works in libraries and dens that want gravity.

SymbolismStability, comfort, tradition

PersonalityReliable, warm, considered

earthywarmlibrarytrimcabinetrygrounded

How it looks under different light

#725636

Warm Bulb 2700K

Incandescent / soft white LED — pulls colour toward yellow/amber.

#443724

Daylight 5500K

Midday natural light or daylight-spec LED — closest to the paint chip.

#605B5A

Cool Bulb 6500K

Cool white LED / overcast daylight — pulls colour toward blue.

Pairs With

#ECEBE9

Trim

Matched off-white

Same hue at 92% lightness — trim reads coordinated, not stark.

#F8F7F7

Ceiling

Whisper tint

Near-white with a hint of the hero's undertone — ceiling feels intentional.

#222B3A

Accent

Complementary punch

Hue +180°, slightly muted for paint vs. screen — use on a door, frame, or single piece.

#574738

Floor

Walnut neutral

Warm mid-brown grounds the scheme regardless of hero hue.

Paint Info

Brand · Product Line

Benjamin Moore / Aura Interior (for richer color depth in deep tones)

Recommended Finishes

Matte (walls) · Pearl (trim) · Satin (doors)

Deep colors look best in matte — gloss exaggerates surface flaws. Reserve subtle sheen for trim, doors, and high-touch areas.

Best Surfaces

Accent walls · Doors · Cabinetry · Built-ins

Coverage & Dry Time

Typical coverage 350-400 sq ft per gallon over a primed surface.

Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.

Primer

Tinted primer in a similar value is highly recommended — saves a coat and prevents the wall colour from washing the surface.

Application Tip

Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.

Paint Calculator

Wall area (m²)

Coats

Coverage (m² / L)

You'll need

4.0 litres

1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.

Code Snippets

CSS — color

color: #443724;

CSS — background

background-color: #443724;

CSS Variable

--color-loam: #443724;

Tailwind v3 — config

colors: { 'loam': '#443724' }

Tailwind — arbitrary

bg-[#443724] text-[#443724]

SCSS

$loam: #443724;

Similar Colors

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#464233 · ΔE 7.0

Tudor Brown

#4F3A30 · ΔE 7.0

Tarpley Brown

#493830 · ΔE 7.2

Coffeehouse Chocolate

#50382D · ΔE 7.3

Taupe

#5A4430 · ΔE 7.9

Appalachian Brown

#493A33 · ΔE 7.9

Deep Taupe

#594334 · ΔE 7.9

Otter Brown

#544839 · ΔE 8.1

Built by DSGN.HOUSE Updated 2026

Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.

Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.

Frequently Asked Questions

What color is #443724?

#443724 is Loam, a deep brown with a warm undertone.

Is #443724 warm or cool?

Loam reads warm, which influences how it interacts with surrounding tones and natural light.

What rooms work best with Loam?

Loam works well in living rooms, libraries, dens. Designers typically use it for trim, cabinetry, leather goods, wood accents.

What colors pair well with Loam?

Loam pairs naturally with cream walls, off-white linen, brass, soft black. Its complementary color is also a strong contrast option for accents.

Where can I download Loam?

You can download Loam on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.

What's the hex code for Loam?

The hex code is #443724. In RGB it's 68, 55, 36, and in HSL it's 36°, 31%, 20%.

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