PINKS
What We Do in the Shadows
#441122
What We Do in the Shadows is #441122 in HEX — rgb(68, 17, 34), hsl(340°, 60%, 17%), cmyk(0%, 75%, 50%, 73%).
What We Do in the Shadows pulls into the deep end of the pinks spectrum — HSL 340°, 60%, 17%. The balanced saturation makes it confident without overpowering, and the hue reads warm. In interior projects it shines on bedrooms, dressing rooms, soft fabrics — for romantic, intimate spaces. Reads best alongside cream walls, walnut furniture, terracotta, brass.
Color Codes
Paint Matches — this color across 16 brands
RAL
Purple Violet 4007
Behr
Cimarron BXC-69
Sherwin-Williams
Rookwood Dark Red SW2801
Kilz
Bookmarker TB-99
Dulux
Majestic Robe S46C9
Benjamin Moore
Bewitched CSP-450
Vista Paint
Wendy Way K-1128
Colorhouse
Wood .04 Wood-04
Valspar
Berry Brown 1010-7
Hallman-Lindsay
Sophistication 115
Dutch Boy
Maroon D-6773
Farrow & Ball
Brinjal 222
Dunn-Edwards
Garnet Evening DEA147
PPG
Merlot 13-04
Kobra
Red 17
IKEA
IKEA197 197
Light Reflectance & Undertone
Light Reflectance Value (LRV)
2/100
Very Dark
Absorbs almost all light — dramatic and cocooning. Needs strong artificial lighting and works best as an accent or in well-lit rooms.
Undertone
Reads as a warm pink with a red undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.
Color Theory
Complementary
Analogous
Triadic
Split-Complementary
Tetradic
Monochromatic
Rectangle
Compound
Variations
Lighter
Darker
Saturation
Interior Use
Best Rooms
bedrooms, dressing rooms, powder rooms
Best Uses
main walls, ceilings, soft fabrics, large surfaces
Pairs With
cream walls, walnut furniture, terracotta, brass
Accessibility (WCAG)
Deuteranopia
Protanopia
Tritanopia
Color Psychology
Soft · Romantic
What We Do in the Shadows strikes the line between warm-neutral and statement — light enough for primary walls in soft-light rooms, expressive enough to give a bedroom or dressing room real character. Reads expensive next to cream, walnut, and brass.
How it looks under different light
Pairs With
Paint Info
Brand · Product Line
Benjamin Moore / Aura Interior (for richer color depth in deep tones)
Recommended Finishes
Matte (walls) · Pearl (trim) · Satin (doors)
Deep colors look best in matte — gloss exaggerates surface flaws. Reserve subtle sheen for trim, doors, and high-touch areas.
Best Surfaces
Accent walls · Doors · Cabinetry · Built-ins
Coverage & Dry Time
Typical coverage 350-400 sq ft per gallon over a primed surface.
Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.
Primer
Tinted primer in a similar value is highly recommended — saves a coat and prevents the wall colour from washing the surface.
Application Tip
Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.
Paint Calculator
You'll need
4.0 litres
1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.
Code Snippets
color: #441122;
background-color: #441122;
--color-what-we-do-in-the-shadows: #441122;
colors: { 'what-we-do-in-the-shadows': '#441122' }
bg-[#441122] text-[#441122]
$what-we-do-in-the-shadows: #441122;
Similar Colors
Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.
Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.
Frequently Asked Questions
What color is #441122?
#441122 is What We Do in the Shadows, a near-black pink with a warm undertone.
Is #441122 warm or cool?
What We Do in the Shadows reads warm, which influences how it interacts with surrounding tones and natural light.
What rooms work best with What We Do in the Shadows?
What We Do in the Shadows works well in bedrooms, dressing rooms, powder rooms. Designers typically use it for main walls, ceilings, soft fabrics, large surfaces.
What colors pair well with What We Do in the Shadows?
What We Do in the Shadows pairs naturally with cream walls, walnut furniture, terracotta, brass. Its complementary color is also a strong contrast option for accents.
Where can I download What We Do in the Shadows?
You can download What We Do in the Shadows on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.
What's the hex code for What We Do in the Shadows?
The hex code is #441122. In RGB it's 68, 17, 34, and in HSL it's 340°, 60%, 17%.