ORANGES
90% Cocoa
#3D1C02
90% Cocoa is #3D1C02 in HEX — rgb(61, 28, 2), hsl(26°, 94%, 12%), cmyk(0%, 54%, 97%, 76%).
90% Cocoa pulls into the deep end of the oranges spectrum — HSL 26°, 94%, 12%. The saturated saturation makes it bold and immediate, and the hue reads warm. In interior projects it shines on main walls, ceilings, soft fabrics, large surfaces, particularly within kitchens, living rooms, dining rooms. Reads best alongside cream walls, walnut furniture, terracotta tile, brass.
Color Codes
Paint Matches — this color across 16 brands
Dutch Boy
Maroon D-6773
RAL
Fawn Brown 8007
Sherwin-Williams
French Roast SW6069
Dulux
Tuk Tuk S08C9
Behr
Root Beer 240F-7
Benjamin Moore
Coffeehouse CW-165
Vista Paint
Jeff's Java K-1112
Hallman-Lindsay
Otis Madiera historic-otis-madiera
Kilz
Bookmarker TB-99
IKEA
IKEA197 197
Colorhouse
Wood .04 Wood-04
PPG
Bird House Brown 1072-7
Valspar
Spanish Tile 1010-5
Dunn-Edwards
Sunken Ship DEA148
Kobra
Brown 43
Farrow & Ball
Brinjal 222
Light Reflectance & Undertone
Light Reflectance Value (LRV)
2/100
Very Dark
Absorbs almost all light — dramatic and cocooning. Needs strong artificial lighting and works best as an accent or in well-lit rooms.
Undertone
Reads as a warm orange with a yellow undertone showing through, especially in daylight. Pair trim and adjacent colours to either calm or amplify that undertone.
Color Theory
Complementary
Analogous
Triadic
Split-Complementary
Tetradic
Monochromatic
Rectangle
Compound
Variations
Lighter
Darker
Saturation
Interior Use
Best Rooms
kitchens, living rooms, dining rooms
Best Uses
main walls, ceilings, soft fabrics, large surfaces
Pairs With
cream walls, walnut furniture, terracotta tile, brass
Accessibility (WCAG)
Deuteranopia
Protanopia
Tritanopia
Color Psychology
Warm · Inviting
90% Cocoa reads warm and lived-in — orange-leaning tones invite conversation and slow the room down without dulling it. They flatter wood, linen, and brass, and they brighten north-facing rooms that otherwise tip cold.
How it looks under different light
Pairs With
Paint Info
Brand · Product Line
Benjamin Moore / Aura Interior (for richer color depth in deep tones)
Recommended Finishes
Matte (walls) · Pearl (trim) · Satin (doors)
Deep colors look best in matte — gloss exaggerates surface flaws. Reserve subtle sheen for trim, doors, and high-touch areas.
Best Surfaces
Accent walls · Doors · Cabinetry · Built-ins
Coverage & Dry Time
Typical coverage 350-400 sq ft per gallon over a primed surface.
Touch-dry in ~1 hour. Recoat after 4 hours. Full cure 7-14 days.
Primer
Tinted primer in a similar value is highly recommended — saves a coat and prevents the wall colour from washing the surface.
Application Tip
Use a 9" microfiber roller on walls and a 2.5" angled sash brush for trim cuts. Two coats minimum for even depth.
Paint Calculator
You'll need
4.0 litres
1.06 US gallons · room for one touch-up coat. Buy slightly more to ensure single-batch match.
Code Snippets
color: #3D1C02;background-color: #3D1C02;--color-90%-cocoa: #3D1C02;colors: { '90%-cocoa': '#3D1C02' }bg-[#3D1C02] text-[#3D1C02]$90%-cocoa: #3D1C02;Similar Colors
Our color tools run on our own catalogue of 26,000+ real paint colors across 16 brands — Benjamin Moore, Sherwin-Williams, Behr, Dulux, RAL and more — with the color math (HSL and CIELAB matching) computed in-house, not scraped from summaries. Every color you pick maps to a real, buyable paint with its code, so what you see here you can actually take to the store. We review and update these tools and their data regularly.
Created by Denis Kataev, founder of DSGN.HOUSE — a software engineer and digital entrepreneur building professional color-design tools for everyone.
Frequently Asked Questions
What color is #3D1C02?
#3D1C02 is 90% Cocoa, a near-black orange with a warm undertone.
Is #3D1C02 warm or cool?
90% Cocoa reads warm, which influences how it interacts with surrounding tones and natural light.
What rooms work best with 90% Cocoa?
90% Cocoa works well in kitchens, living rooms, dining rooms. Designers typically use it for main walls, ceilings, soft fabrics, large surfaces.
What colors pair well with 90% Cocoa?
90% Cocoa pairs naturally with cream walls, walnut furniture, terracotta tile, brass. Its complementary color is also a strong contrast option for accents.
Where can I download 90% Cocoa?
You can download 90% Cocoa on DSGN.HOUSE in 15 designer formats including CSS gradient, Figma, Procreate swatches, Tailwind config, Adobe ASE, SVG, and 4K wallpapers — all free.
What's the hex code for 90% Cocoa?
The hex code is #3D1C02. In RGB it's 61, 28, 2, and in HSL it's 26°, 94%, 12%.
